Chapter 340: Seeing Weilai, why not buy it?
Last year, Uber fully entered China, and the market's pessimistic expectations for Didi almost entirely came from the impact of the so-called multinational giant.
When it failed to win in one go and was dragged into a protracted war of attrition, in the eyes of the mainstream people in the Internet industry who had rich experience in being invaded by foreign giants, it was basically no different from the Japanese invaders four or five years ago.
The longer the competition lasts, the more confident Liu Qing becomes. He knows that he can go anywhere in the world.
"The main question now is how long the fight will last and what attitude you will take towards the market after it ends."
As the decisive moment approached where the outcome could be foreseen, Xie Jingxing did not feel much joy, and a deep sense of helplessness was growing.
"Why, are you getting anxious after seeing the light? Didn't you say you were prepared to fight for three billion dollars in three years?"
Liu Qing was in a good mood and couldn't help but make a few jokes. After teasing enough, she restrained her smile: "No one knows how long Uber China can last, but I personally think it will not take three years. We should be able to seek mergers and acquisitions from them next year. This is the fastest way to end the competition."
"If it drags on beyond next year, they will have no M&A value and the battle line will be prolonged."
She is familiar with the situation and thinks from an investor's perspective. Didi has officially launched the 'Torrent Alliance' to build its own cars and provide car services, which means that the company's overall operations have more growth potential.
This growth potential will be enhanced in strategic position as the growth of the online ride-hailing business gradually slows down, so Uber China, which only operates a single online ride-hailing business, still has M&A value next year.
If it drags on until next year, even if Didi’s management wants to end the competition as soon as possible through mergers and acquisitions, investors and shareholders will oppose it - why do they need mergers and acquisitions if they can win?
This is also the logic behind why Xie Jingxing would rather pour money into the market to fight for the local life service, but Liu Chih-ping persuaded him to merge and acquire.
Europe and the United States like to resolve competition through mergers and acquisitions, but in China, mergers and acquisitions are often the second option.
If you want to win, you have to win the most. The choice between sweeping across the six kingdoms and the unification of the feudal states is very simple. Not eating half-cooked rice is deeply rooted in the Chinese people's blood...
Of course, all these expectations are based on the premise that Uber China will become increasingly weak.
"If we can successfully acquire a company next year, we must first sort out our internal affairs, clarify the relationships between various businesses, and optimize management and operational efficiency."
Liu Qing looked to the future. Didi had been beaten down in the past two years. Although it looked strong and vigorous overall, the company actually had many minor problems within it.
During the peak of the Spring Festival travel rush last year, she received a real-name report email alleging that a regional operations manager had been involved in corruption and bribery. She immediately called the regional manager in the middle of the night to inquire about the situation.
The regional manager hesitated for a long time and said that it seemed to be the case, but the market situation was fierce and there was no time to investigate him. A special investigation team must be set up immediately to investigate and prosecute him.
Liu Qing regretted it the moment he hung up the phone. It was true that the regional manager didn't have the energy to investigate, but it was also true that the junior supervisor was needed to do the work. It was difficult to say which would have a greater impact on victory or defeat during wartime, corruption and bribery or cutting off one's own arm.
In the past two years, she and Cheng Wei have been balancing these choices on thin ice, but once the war is over and the victory turns to market monopoly, the goal becomes to consolidate the throne, then there will be no choice.
"If the merger is successful next year, your market share will be around 90%?" Xie Jingxing continued to ask without commenting.
Liu Qing said modestly, "Almost, but only temporarily. Challengers emerge in endlessly. You just asked us what attitude we should take towards the market at that time. Cheng Wei and I both think that it should be a defensive attitude."
"Actually, you don't need to feel too much pressure. I'm telling you from personal experience that only when you have competitors will you be more dynamic."
Xie Jing Xing paused for a moment and looked around: "I won't admit that I said this."
“You mean like Alibaba and Tencent, everyone competes with each other and grows together?”
Liu Qing smiled again and couldn't help teasing that Didi's investment in New DAE was not only due to their personal relationship, but more because of her and Cheng Wei's ambitions.
Smart cars, local life, financial services, if possible, they also want to dream of becoming a diversified Internet giant and are taking action to achieve it.
Investing in Xinda'e is just one of the reasons. The businesses covered by Xiaoju Car Service, such as leasing instead of purchasing, car charging, etc., all have the attributes of local life and financial services.
There is always a mountain higher than another. The defenders of the online ride-hailing industry are also challengers in other industries.
She is confident that she and Cheng Wei will not lose their vitality because they have no rivals. Alibaba, which was beaten by Tencent-Xindahang, is a good example. Koubei group buying food delivery has been making big moves recently and is full of vitality...
Xie Jingxing curled his lips in disdain and was too lazy to continue the conversation. He casually changed the subject: "If there is a merger and acquisition next year, a 90% market share will be enough to support your listing in the United States. Have you ever thought about creating the fastest IPO record for a unicorn company?"
"By that time, Didi will have been established for at least five years. There won't be any records to create." Liu Qing was slightly stunned.
Xie Jingxing disagreed: "Five years is pretty fast. It seems that only Sina Weibo has achieved this in China."
"Then they were faced with a hostile takeover when they went public, so they had to resort to poison pills to protect themselves."
Liu Qing gloated and complained that Sina Weibo is a strategic investor in Uber China and is responsible for the latter's customer service.
She paused and said wittily: "There are too many hungry wolves in the secondary market. Our business growth curve is very good and we are not in a hurry to go public. We should first practice our peerless internal skills before venturing into the world."
"What are you two talking and laughing about? Mr. Xie is a family man now, so please be careful about your influence." As the two were talking, a man with a slightly haggard face, his suit sleeves open and a flirtatious striped tie came closer and started to mock them in a mean way.
Liu Qing glanced at him with half-truthful disdain: "Boss Yan, pay attention to your personal image and don't be too gossipy."
"There's nothing I can do. It's my job to please them. Our major shareholder, Mr. Xie, is a good wife, and Mr. Liu should be more considerate of the difficulties our subordinates face at work." Yan Wenhua was so shameless that he got close to them and used his ultimate move.
Liu Qing was furious, but since this smooth-talking guy joined the company, he gradually replaced Zhu Jingshi in just a few months and secured his position in the strategic relationship development department.
He does have some ability. The number of official interviews with Didi across the country has been visibly reduced, and it was Xie Jingxing who forcibly intervened and took on the title of senior executive appointed by all shareholders.
The more he thought about it, the angrier he got. There was no good way out. Liu Qing suppressed his displeasure and smiled perfunctorily for a moment. He turned his head and said, "I'll go get busy first. I'll see you later."
He made an appointment to go to Maldives in a few days to attend Xie Jingxing's wedding, and then he turned around and left.
Today's press conference was very busy, so she specially organized a roundtable meeting after the meeting, inviting the heads of several car companies such as Changan and Geely to have a dialogue on the spot, to help Didi strengthen its momentum and improve its position in the industry.
"Has her temper improved a lot now?" Yan Wenhua commented quite complacently.
Xie Jing Xing looked at Liu Qing's figure walking away: "You even know her previous temper. You are doing well in Didi."
"Didi is under a lot of internal pressure. Everyone is trying to defeat Uber China. But what will happen after they win? It's hard to say whether they will lose their enthusiasm. I plan to get the strategic investment business as soon as possible and use the value-added business to insure the long-term strategy."
Yan Wenhua explained seriously while waving towards a place not far away. Hu Weiwei, with a confused expression on her face, walked over in a nonchalant manner.
He would not make obscene jokes in public for no reason. He is trying to compete for the right to speak in Didi's external financial investment business.
Xie Jingxing shook his head slightly. To be fair, in the past two years, he had in-depth contact with the founders with whom he could truly be said to have a good personal relationship was the male and female duo of Didi.
He really doesn't want to come into conflict with Lao Cheng and Liu Qing again over the issue of listing. The company has passed the stage of rapid growth and has good prospects. There is no need to rush to go public in order to achieve a stable and maximum release of market value. Under normal circumstances, there is no problem.
The problem is that in the next few years... a Sichuan treasure will appear in the west. This is something abnormal that no normal human being can imagine...
If Didi misses the brief opportunity to go public after acquiring Uber China, it will inevitably repeat the twists and turns of going public and delisting in the original timeline.
So, what was the point of him forcibly suppressing all oppositions from the very beginning and shortening the process of market competition by infinitely accelerating the intensity of money burning in online ride-hailing services?
"Mr. Xie, long time no see."
Hu Weiwei's way of greeting was quite unique, and it sounded as if she had been cheated on by Xie Jingxing.
He temporarily suppressed his complicated thoughts and focused on dealing with this literary lady: "Are you ready?"
"What?" Hu Weiwei was confused.
Yan Wenhua responded gently, "High-intensity market competition has already shown signs in the market. Do you smell the smell of impending storm?"
"It's okay. I think our original intention of starting a business is not to defeat anyone. Doing our own thing well always comes first. Market competition exists objectively, and we have to accept it whether we are prepared or not, so I don't care." Hu Weiwei is unusually carefree.
Yan Wenhua glanced sideways, and seeing Xie Jingxing's expressionless face, he immediately felt the same way and didn't want to waste words on it.
At the Internet Conference last November, Didi led the investment in Mobike's Series A financing, and since then it has completed two rounds of financing, with a total financing amount of up to US$7000 million and a valuation of US$3 million. Innovation Works and Sequoia Capital are both among the investors.
Such a surge in financing allowed Hu Weiwei to quickly deploy her small bicycles on the streets of 47 first- and second-tier cities at a speed of one city every three days.
It also caused the entire shared bicycle industry to become restless. Ofo's yellow bikes emerged from the university campus market, and shared bicycle brands emerged one after another like mushrooms after a rain.
It's just that the battles in food delivery, group buying, online travel, and online ride-hailing have sucked away most of the hot money from venture capital, making it less eye-catching.
Once a really big player enters the market, the spark will ignite a fierce and money-burning competition.
So considering Hu Weiwei's indifferent and detached mentality, I really don't know what to say to her, so I might as well talk about life and dreams. Anyway, this literary sister is just a hook and the real person is someone else.
"Mr. Xie, Hu Weiwei, what are you talking about? Can I join in?"
Yan Wenhua was secretly comforting himself to remain patient, when suddenly a middle-aged man in a suit with a long face, big ears, and bulging eyes appeared in front of him with a full mouth of white teeth smiling.
It was Li Bin, the founder of NIO, who was called by the media as one of the three men standing behind Hu Weiwei.
Now that you have seen NIO, why not buy it?
——Xie Jingxing and Yan Wenhua looked at each other tacitly. The two good brothers understood each other. The one who took the bait has come.
(End of this chapter)