"Old Qi, you know the current situation of 361. Tengda is very powerful and we can't deal with it alone. This time when you go to the Magic City to find Qingyun, you must find a way to get them to agree to help.

It's not about trying your best, it's about having to.

QingCloud has a product called WeChat. Although it has not yet been launched on the computer side, it ranks first in users in the smartphone circle, which conflicts with Tenda's newly launched mobile version of QQ.

Its core products are micropayment and Tenpay, which is owned by Tenda.

The Pinxixi group buying platform and the Tenda group buying platform, as well as the JD.com and Tenda Mall supported by Qingyun, are the most direct competitors.

Even though the two companies are still cooperating, they may have already started working together privately.

You should take the opportunity of discussing the 2011 361 and Qingyun advertising contracts to find a way to contact their top management. You must clarify the interests involved and strive to form an alliance to deal with Tengda.

Although 361's revenue and profit are not very good, we have 3 million users at least, and are the second largest software service provider in terms of Internet coverage, second only to Tenda QQ.

Before Tenda discovered the traffic monetization channel, it didn't make much money. Tony Ma even tried to find someone to take over for US$9000 million (confirmed by Sohu's Zhang himself), but no one bought it.

As a result, after finding two monetization channels, advertising and games, it instantly soared to success.

Don't be discouraged, we just haven't found the right monetization channel yet. As long as we persist, one day we will be able to create glory that belongs to us 361 people just like Tenda!"

Qi Xiangdong came to Qingyun with the expectations of Zhou Hongyi and the entire company, feeling uneasy.

Prior to this, he had repeatedly run into obstacles at Ali and Qiandu. The vice president of Qiandu who received him said bluntly: the accounts between the two companies on the search engine have not yet been settled.

In 03, when 361 had not yet appeared and was still called 3721, the two companies fought fiercely for the search portal and even went to court.

Speaking of the war that is about to happen in history, it is actually just a replica of the war between 03 and Qiandu in 3721, because in 03, Zhou Hongyi had controlled the backend to delete Qiandu plug-ins.

Later, a big war broke out. The two software were incompatible and deleted each other. It was just a slight upgrade on this point, and the impact was wider.

The conflict with Ali also originated from 3721. After Yahoo entered the Chinese market, it acquired 3721. Later, Ali exchanged 40% of its shares for Yahoo China shares and US$10 billion in cash.

It is equivalent to Ali acquiring 3721. Zhou Hongyi and Jack Ma once worked together for a short period of time. As we all can see, the core interests of the two are completely different, so naturally there is no good result.

Zhou Hongyi wanted to borrow Yahoo's funds and market to develop his own search engine empire and then challenge Baidu.

Ali only wants to use Yahoo China's search business to advertise and attract traffic to e-commerce.

So Zhou Hongyi ran away again, taking all of Yahoo China's technical teams with her, leaving Jack Ma with an empty shell, which made the latter very angry.

If Qingyun had not appeared, 361, which had run into obstacles everywhere, would have had to admit its mistakes to Ali, and then the two sides formed an alliance to fight against Tenda. Taotao, owned by Ali, once became the largest advertiser of 361.

But Zhou Hongyi also has to save his face. Ali is the last alternative when there is no other choice. If possible, he doesn't want to go to Jack Ma and beg for help in a humble manner.

All I can say is that he made the right bet, but not completely.

Qingyun is very interested in cooperating with 361, which owns the country's number one free anti-virus software, a free browser with over 361 million installations, and a variety of other family products.

All in all, the user base is close to 3 million. Advertising on its platform is much cheaper than advertising on other platforms. The key effect is good, and the conversion rate is not low.

So when Qi Xiangdong arrived, Gu Shijie personally stepped forward and, as the co-CEO of the group, offered a huge two-year advertising contract worth 3 million yuan.

"Mr. Qi, I won't say anything else. We also know the purpose of your visit today. However, from a business perspective, the Group and Tengda have many cooperative projects and the economic ties are even closer.

Morally, we fully respect 361's philosophy of giving consumers the freedom to choose products and refuse to engage in bundled sales.

But based on reality, please understand.

The only thing our company can do is to give you more support in business cooperation, other than that, we can’t help you…”

After talking for a while, looking at Qi Xiangdong's increasingly ugly face, Gu Shijie stood up and said, "I hope Mr. Qi will not be offended. I can only promise under certain specific circumstances.

Give 361 some help within your ability."

He deliberately emphasized the words "to the best of my ability" in the hope that the other party would understand.

Qi Xiangdong, who was trying to force a cooperation, encountered numerous setbacks. At this moment, he looked depressed and didn't notice this detail at all...

“Money matters are easy to talk about. As long as it is needed for the normal development of the company and can convince the board of directors to increase capital and expand shares, priority will be given to all of them.

It’s okay if you can’t do it. You can apply for a loan from Qingyun Investment based on the bank interest rate of the same period plus a little bit, and pay the interest on time.”

When Gu Shijie returned to the conference room, he saw this month's co-chairman Yang Zhichao talking big. He walked straight back to his seat and whispered to his boss what had just happened.

"It looks like 361 is having a hard time."

Li Zehua responded with a smile, "The information that needs to be delivered has been revealed, and the rest is just a matter of waiting."

Gu Shijie had something on his mind, so he couldn't help but speak out, "Boss, do you think the two companies can really come to blows, like what happened in 03 when 361 controlled the backend to delete the Baidu plugin?"

"What's impossible? Tengda is famous for taking more and more. As long as it can grab a piece of territory with traffic, have you ever seen Tengda let it go?"

Li Zehua curled his lips in disdain, "Just wait and see, a fight between these two companies is bound to be earth-shattering. We don't need to do anything, just wait for an opportunity to launch the computer version of WeChat."

He also signaled Yang Zhichao to speed up the meeting and jump directly to several strategic directions that the company was preparing in the near future.

The latter understood immediately and had someone display the core confidential documents on the screen, "...Since the amount of wealth accumulated on the company's books is too large, Mr. Lin, Mr. Wu, thank you for your hard work.

We need to act faster and speed up the negotiations with financial institutions on foreign guarantees and domestic loans. The sooner we get the funds, the better. Real estate companies, Yongchuang, Yida and projects in Northeast China will be given priority.

Secondly, the funding, personnel, R&D direction and investment scale of various technical R&D teams need to be increased, especially on the smartphone side.

Mr. He, the first batch of Roewe mobile phones have rolled off the factory smoothly and passed the inspection. I hope you can complete the promotion plan smoothly according to the pre-booked schedule.

Mr. Sun, Mr. Wang, you two must fully cooperate. The specific sales tasks have been assigned. "

At this point, he glanced at Li Zehua, who was talking quietly with Gu Shijie with his head down, and after getting his nod in confirmation, he spoke again, "Ahem, let me add a temporary plan here.

It is an additional reward policy for the production and sales of smartphones. It is specially approved by Mr. Li Zehua, Chairman of the Group, and is given to those who complete the production and sales tasks of smartphones in the first six months.

If the sales exceed the target by 120-150%, we will give a special reward of 20 yuan for each mobile phone produced and 30 yuan for each mobile phone sold. The reward for each mobile phone will continue to increase with the increase in sales performance, with no upper limit.

"No way?"

"real or fake?"

For a moment, all the executives present could not help but discuss it. If they exceeded the original plan by 20-50%, they would be rewarded with 50 yuan per unit?
If the expected sales volume is several million units per month, and if it exceeds the target, doesn't that mean there will be an additional reward of tens of millions or even hundreds of millions every month?
“If you make money, you have to spend it. Otherwise, will it just sit there in the bank and collect dust?

Pass the message on to me, let the factory production, logistics and sales all know clearly that if we can exceed the target by 100%, it will not affect the yield rate and increase after-sales service.

Each unit will receive an extra reward of 100 yuan!

Even if you have to spend a lot of money, you must deliver smartphones to thousands of households."

Sun Tongyu was almost dumbfounded. Did he think he could be so willful just because he had money?

Originally, when selling a mobile phone, according to the best scenario, one could reach a contract agreement with the three major operators and successfully develop a sufficient number of new users, which would only result in a small profit.

After all, the cost is over 1020 yuan, and the retail price is 798 yuan. The built-in software obtained from major companies, the number of activations, and the contract income from active users can conservatively make up for one hundred yuan.

By opening a new mobile phone number, upgrading your data package (you need to open an account to connect to wifi), and getting a 12-36-month rebate on a contract phone, you can get back 50-500 yuan.

Add to that the 13% rebate given by the state for home appliances sold in rural areas, and that’s another hundred.

It is unlikely to make a loss, but the payback period is relatively long. At the moment when the purchase of parts and components is completed for pre-installation, the book loss is as high as more than 200 yuan, and the expected loss is 4-6 million yuan per month.

After selling, you have to add the channel logistics, warehousing, loss, store rental, and personnel costs. Selling one unit will result in a loss of 50-100 yuan. In short, this strategy can only be played by companies with plenty of money. The company does not have a channel partner who can pay in advance to collect funds, nor does it have financing to find investors to share costs and risks.

It's simply the boss using his own money to burn out a future.

Wang Xing couldn't help but give a thumbs up, "The chairman is so domineering. I can't wait to go all out."

People below can profit from it, so they are highly motivated to work. After all, a smartphone priced at 798 yuan also comes with a free WiFi router, which will attract a lot of potential target users.

Now that we have exceeded the target by 200%, we will give an additional 100 yuan reward to the production and sales side. Isn't this just picking up money?
“Others don’t need to be envious. According to the current development speed of the group, the annual target can basically be successfully completed before the end of October.

Let me put this here first. If a company successfully completes its annual target by the end of October, ordinary employees will receive 15 months’ salary at the end of the year, and the extra 3 months’ salary will be regarded as year-end bonus.

All management staff receive a salary of 18 months or more.

In addition, if the amount exceeds 150%, ordinary employees will receive 16 salaries, and management will receive 20 salaries or more.

Li Zehua had long wanted to find a reason to spend the money, and for this purpose he accepted all offers from Shanghai to help Anhui Province and the western regions in their poverty alleviation tasks.

The money invested can help the local people get out of poverty, and in turn can get more favorable support conditions from above. The tax reduction alone is a guaranteed profit.

Reputation, face, and substance are all there, it’s a flower!

Spend your time!

Yang Zhichao coughed and brought the meeting back to the main topic. "The second thing is that the group is about to acquire a stake in Minsheng Group. General Manager Lin will be in charge of this...

The third thing is that the company will conduct a public promotion of the WeChat software at the end of this month or at the beginning of next month.

I hope everyone will pay attention to this, because this is the company's most important strategy, bar none!"

"Let me tell you."

Li Zehua took the initiative to stand up and took over the leadership of the meeting. "The specific promotion tasks will be issued to each company later. I have already discussed with the board of directors, investors and institutions of each company in advance.

This time, everyone must go all out and do a good job. Whether you want wealth or status, everything can be negotiated.

If you don't do your job well, there will be no leniency and you will be dismissed on the spot.

Now, Mr. Wu, please explain the details."

Wu Yibin has been waiting for this opportunity for a long time, since he was appointed as the group's executive vice president and vice chairman and president of WeChat Technology in June.

He handed over all the affairs of the public relations maintenance department and devoted himself to the improvement and promotion of the WeChat software.

Wang Xing was very envious of this, and he also wanted to take on Tengda. However, as the president of the only company in the group that had determined the listing time, he had to be responsible to the investors.

Thinking of this, he couldn't help but glance at his boss, who seemed to feel his gaze and nodded slightly at him.

"There is still a chance. My boss promised me that as long as Pinxixi local life service company is successfully listed, I can transfer to WeChat Technology.

You're just copying my business because of Tengda. This time, Qingyun will give you a hard blow. Let's see if you can still be so arrogant."

Wang Xing had read the WeChat technology promotion plan in advance, and he didn't think Tengda had any room to resist...

“The document on how to promote WeChat technology has been sent to all presidents and vice presidents. Please open the document and read it while listening to my explanation patiently.

Let’s start with President Qin Lang of Chime. From the day WeChat technology is promoted, all restaurant owners and delivery riders who open stores in Chime will use WeChat as the only communication tool.

We also provide catering stores, supermarkets, errand-running cake shops and flower shops, as well as delivery consultation for local group-buying orders, and are willing to cooperate with the group's strategy.

They can enjoy delivery fees ranging from one week to three months, and commission discounts are greatly reduced. All expenses incurred, including personnel promotion commissions, will be borne by WeChat Technology Group.

As for consumers, WeChat Technology will work with Chizume to launch a 9 yuan discount gift package and a 9 yuan all-you-can-eat event, all for free with an ID card and the identity of a new WeChat registered user.

You can participate in the promotion at any time within this year~
Mr. Hu Zhiyuan of Hummingbird Group, please come forward and say hello to the Tongda Group. WeChat Technology will join hands with Famaganda Group to launch a convenient scan activity.

Any consumer who uses WeChat to scan express delivery, same-city express delivery, and bulk logistics during the event period must use the registered WeChat ID card and be the same person as the express delivery recipient.

Everyone has a chance to win a cash grand prize of 4999 yuan. In addition, there are also a large number of smartphones, laptops, tablets, and coupons for express delivery.

There is a guaranteed 2 yuan discount coupon, and the winning rate is %.

Likewise, all expenses will be borne by WeChat Technology!"

Just like that, one by one, no one escaped Wu Yibin’s "poisonous clutches", including Zeng Haiyang of Qingyun Travel Group, Li Zehua (acting as manager) of Qingyun Agricultural Services, and the two Pinxixis.

There was also Yang Zhichao's promotion and operation department, and even Yu Li's administrative logistics department and Gu Shijie's human resources department were not spared.

"Do I have any other mission?"

Yu Li pointed at herself with a curious look on her face, "Administrative logistics and purchasing departments don't involve contact with outsiders."

“But you have the contact information of all the group’s affiliated cooperative enterprises. Let me see if I can contact a company with 50-99 employees and ask them to stop using QQ.

All contacts will be transferred to WeChat, and if users log in for more than three hours a day, they will be given an additional reward of 200 yuan per household.

以此论推，100-249人，250-499人的，分别上涨100-200元奖励不等。”

"what?"

Yu Li was completely confused. "There are at least 100,000 companies that have established cooperative relationships with our company. If we can establish relationships with all of them, wouldn't it cost several hundred million just for the basic rewards?"

When she looked at Li Zehua, her eyes were filled with reluctance, because this was her man's money.

Li Zehua didn't care. "How many hundreds of millions? In order to promote WeChat technology and seize the market share of Tenda QQ, I plan to burn at least 20 billion in three months.

As long as we can gain a foothold in the market, we will spend 50 billion.”

Unfortunately, this is not the era when smart phones are popular, and the patent dispute over 3G networks has greatly reduced the time for Dongda to promote mobile Internet.

Otherwise, he could have invested 100 billion yuan in the first place to expand the user base, and then, relying on the support of the entire Qingyun system, snatched users from Tenda.

With the full support of the boss who temporarily owns 100% of the company, Wu Yibin is now broke and has only money left in his pocket. He said arrogantly, "Anyway, just go ahead and promote it with confidence.

Don’t worry that WeChat Technology doesn’t have money. I’m just worried that you’re not promoting it fast enough.

The first batch of conversions were carried out through the group’s existing resources. Many corporate WeChat users applied for personal accounts, which can also be regarded as new user participation rewards..."

“I would like to add that once the WeChat Technology computer software is capped, the group will check every company work computer, including senior executives and other personal work computers.

If anyone is found using QQ, they will be fired on the spot. I'm not kidding. In the face of such major issues, whoever is not in line with the company will be fired.

By the way, the group has its own mobile phone business and computer business, and I even found that some senior executives in the company openly use other brands.

What is this going to do?
If the news gets out, or is even photographed and uploaded to the Internet, netizens who don’t know the truth will think that the group’s products have serious defects. Otherwise, why don’t you use the group’s internal products?

Especially those who use Apple, HP, Dell, and Samsung, please be careful. I will ask the administrative and logistics department to conduct irregular inspections. If they find anything, you will be in trouble!"

Li Zehua has never concealed his strength. Not to mention the core factor of whether there will be leaks, the only thing is that if you want to make a living at Qingyun, you have to support your own products.

As for after get off work, it doesn’t matter what you use at home, as long as you don’t put the group’s core secrets in it.

“In short, all companies will have their tasks confirmed later. Those who complete the tasks well will be promoted and have their salaries increased. Those who complete the tasks poorly will be held accountable and have their positions transferred if necessary!
I just don’t believe it. With so many core resources of the group supporting it, plus Pinxixi’s channels in rural areas, it still can’t make a splash.”

He has put a lot of effort into promoting WeChat, and even spared no effort to promote his competitors. He is planning to hold a celebration party with Qingyun Investment to catch all these people in one fell swoop! (End of this chapter)