"The business of comprehensive PC digital product malls will only become more and more difficult in the future."

At the gate of Yanjing SEG Computer Digital City, Li Zehua looked at the people coming and going and said to Liu Qiangdong: "It's still conscientious to use information asymmetry to make profits when the price is unclear.

They sell inferior goods as good ones, sell goods that do not match the description, pass off old goods as new, make alarmist and exaggerated statements, and use all kinds of tricks to rip off everyone.

Take a certain product for example. There used to be a 430i model with a unique design of a small round cap. It was a mainstream i5 and the purchase cost was just over yuan. It was usually the most popular among sales staff.

Because during the sales process, it can be used to compare with other high-end products with the same configuration. Consumers often like this product. Often, selling one unit can generate a net profit of three to four thousand..."

"Why do I feel like you've used this trick to fool people so many times? Are you so familiar with it?"

Liu Qiangdong finally took some time out to accompany him around the Yanjing Digital Market, and it was worth it, as the two groups will work together to build their own offline sales system.

Qingyun provides the money and JD.com provides the agency channels, and they split the profits 80:20.

But as he listened, Brother Dong felt something was wrong, because the other party was too familiar with offline sales, as if he was the one who opened a store in Zhongguancun to sell digital products before.

Well, when Brother Dong opened a store in Zhongguancun, it was still a complete seller's market. As long as there was supply, he could make money. What's more, he did both wholesale and retail, mainly making money from repeat customers, and rarely cheated people.

It is no longer possible now because the market competition is too fierce. On the PC side alone, there are nearly ten mainstream companies competing, including Dell, Lenovo, Apple, HP, Samsung, Shenzhou, Asus, and Acer.

In the future, there will be rising stars in the smartphone industry such as Qingyun, Coarse Grain, and Huaban. There is no other way because the prices of electronic products with technological premiums are not transparent and the profits are too high.

Coincidentally, if Li Zehua had not been reborn, he would have been working as a salesperson in Xingcheng at this time. He worked as a store assistant two months after entering the company, became a store manager in three months, and became a sales manager in six months.

It’s nothing else, it all depends on how well you dig the hole!
Others who work in sales would at most get beaten up for cheating people too much, but he was different. He went to the railway station police station several times in the nine months he had been in the industry. It wasn't because he had committed any crime, but because he was mainly responsible for mediating consumer disputes.

Well, we made too much money, and the male and female college students who realized what was happening came to our door crying and asked for a refund. But based on the principle of no returns or exchanges unless there were quality issues with the products, we got scolded a lot at that time.

Bought a laptop computer worth 5,000 yuan, and someone made 3,600 yuan out of it with tears and blood. Anyone would be thrown into disarray. So much so that Li Zehua still remembers it clearly, even though 16 or 17 years have passed since his rebirth.

m475 is his favorite model to promote. The main frequency is designed to be environmentally friendly and power-saving, and it also comes with an integrated graphics card. It can be used on QQ and browse the web without any lag, making it a fighter among laptops.

According to historical records at that time, he had sold one unit for 11000 yuan. Apart from that, he loved to install operating systems for people, and he could do it all with just a USB drive. 20 yuan was fate, and 50 yuan was a fair price.

When it was at its most expensive, he sold it as an authentic product for 999 per copy, and he was fair to everyone. After working in electronic sales for more than a year, he could be considered to have done a lot of good deeds, well, a negative one.

"Slander, this is slander, I have never cheated anyone, don't wrongly accuse me."

Being stepped on by Liu Qiangdong, Li Zehua shook his head and explained: "I have a younger sister at home. She just started college at the end of last year and walked into the computer city with a budget of 6,000 yuan.

I was tricked into buying this one, it's too shady. "

The man who created a girl out of thin air was very good at it, and Liu Qiangdong chose to believe him reluctantly, because with his identity, it was difficult for him to get access to first-hand information.

Fearing that he would ask too many questions, Li Zehua decisively changed the subject, "I met with Huang Wenjun yesterday, and I guess Yang Yuanqin was listening nearby.

This guy is really ruthless. In order to prevent me from getting what I want, he is going to sell all of Lianxiang’s resources to Yu Huatian. I heard that Intel is frequently contacting Coarse Grain and is not far from signing a cooperation agreement. "

"Normal. You sent his mentor to jail, and now you're trying to get a controlling stake in Lianxiang. You're not giving him a chance to live, and you don't want him to spit on you before he dies?"

Liu Qiangdong chuckled: "As for Yu Huatian, hasn't he said many times in public that Liu Aiguo is his life idol? Well, since Liu Aiguo went to jail, he has stopped talking about him.

You are planning to expand offline outlets this time. To put it bluntly, you are also aiming to cut off the other party's sales channels, right?"

"They are not worthy yet."

Li Zehua pointed at the passers-by and said, "See? They are all young people. Even if there are a few middle-aged people, they are here with their children to shop.

What does this mean?
This shows that the target audience of digital products is mainly young people, especially students. These people have money but have little knowledge of electronic products and are easily deceived.

I am curing illnesses and saving lives, upholding justice, and preventing more people from falling into the fire pit, okay?”

"Do you think I believe it?"

This time it was Liu Qiangdong's turn to shake his head, "Don't forget, I am also a shareholder of Qingyun. As long as your internal confidential documents are not top secret, I am also qualified to read them.

After Honor went public and acquired Shenzhou, the Strategic Investment Analysis and Industry Planning Office under the Decision-making Committee submitted professional documents twice.

I looked at the recent sales data report, which also indirectly proves the correctness of this business logic. "

"Is that the document you mentioned about younger consumers increasingly preferring online comparison shopping?"

Li Zehua quickly responded, "That's about right. With the popularity of smart phones and the comprehensiveness and convenience of receiving information, a considerable number of young consumers will tend to shop online in the future.

Coupled with the online national general agent model that you have been insisting on, perhaps within a few years, JD.com will be able to monopolize the national sales channels of large and medium-sized brands.

By then, physical stores such as Computer City will decline. The trend is irreversible. Although the remaining scraps are still a bit greasy, it will be impossible to maintain today's prosperity. "

After saying that, he couldn't help but say disdainfully, "There are copyright fees for reading internal confidential documents. Don't ask me if I can get a free ticket every time. I always feel that if I stand with you, there is a risk of being taken advantage of."

"Get lost, I only like big ones."

Liu Qiangdong sneered, "I think you are just a vindictive person. You don't even want to wait a few years. You open image stores around the school and advertise crazily.

Now they are not even sparing the shops in the computer city, preparing to arrange a close combat, leaving no chance for Lian Xiang to survive!"

"I didn't, don't talk nonsense, I'm just doing business. Every company will make the best choice based on the current situation when it develops to a certain stage. Can you blame me?
The coarse grain factory chose this time to enter the market, with Intel, Lianxiang, Tenda and Ali supporting it. It is clear that they want to compete with us, and Taotao's sales channels cannot stop them.

Don’t I know how to start a price war with homogeneous products?
Yang Yuanqin wants to do bad things to Lian Xiang and even attempts to hand over all the sales channels to him. So don't blame me for taking the initiative and smashing the so-called system to pieces first.

We'll see how he plays then."

Li Zehua snorted coldly, "Don't be a good boy if you follow me and take advantage of me. Be careful or I will raise your rent and loan interest one day."

JD.com was in a period of rapid expansion at this time, and negotiations for its third round of financing were progressing quickly. A famous Russian fund was extremely generous and led the investment with US$5 million from the beginning.

As of now, people are clamoring to invest 10 billion or even 15 billion US dollars in JD.com.

It’s not that Qingyun is short of money, but the company is very interested in the Russian market.

A certain fund that has developed by supplying cheap energy to Europe has a lot of resources and funds in its hands, and it is the springboard for the company to enter the Russian market.

Cotton and energy from Central Asia, food and minerals from Eastern Europe, oil and natural gas that seem to be free, forest resources, gold and diamonds at very low prices, who wouldn’t want them?

What’s more, there are more than 100 million consumers with medium purchasing power. Now we sell software, services and electronic products, and in the future we sell cars. Isn’t that a huge market?

Will there be sanctions in the future?

Don’t worry at all. Just change your name, change your vest, and operate the Russian market independently. If it is banned at will, you can directly exchange foreign exchange into virtual currency locally. The channels are all yours, and there is no middleman to make a profit from the price difference...

"You are such a jerk!"

Dong Ge was just about to scold him when he suddenly saw a pair of long legs walking towards him from a distance. He couldn't move his eyes away after just one look and even pretended to cough, as if trying to hide something.

Li Zehua looked at the old man next to him who was about to turn 40 and still didn't forget to fix his hair, and couldn't help but spit, "Wake up, you are old enough to be a father."

"What do you know? A man in his thirties is better than a young girl, especially a bachelor like me. He has a special killing power over me."

Liu Qiangdong smiled confidently, "See, you're walking towards me and smiling at me. I'm going to show you my skills today. Watch me, I won't charge you tuition, and you don't have to raise my rent."

"Hehe, is it possible that she is here to see me?"

When two grown men get together, the topic always revolves around career and the opposite sex. Even when discussing a certain event or historical topic, they are bound to compete with each other for who is better. What's more, when it comes to showing off the peak of their own charm, no one is willing to give in.

Brother Dong was not at all boastful. “I don’t think I can match you in terms of business scale, but at least I have been working for a few more years than you. Young man, learn more. I didn’t go to a prestigious university for nothing.

It's better than being a high school dropout with no education."

"What are you talking about? Look at my handsome face, and then look at your shoe horn. What does picking up girls have to do with academic qualifications?"

Li Zehua was not happy. "How about we make a bet, whoever can take her out for dinner will pay the bill?"

"Then wait for your wallet."

Dong pushed his hair back, looking extremely confident. Unfortunately, his handsomeness lasted only three seconds, as he was immediately slapped in the face by reality.

At the mere sound of Li Zehua's greeting, the girl, who was still wearing her white socks and looked extremely attractive during the cold spring equinox, seemed to be possessed and could not wait to throw herself into his arms.

Dong Ge felt that he had been cheated and was confused, "Do you know each other?"

"Let me introduce you. This is Mr. Liu Qiangdong, who sells CDs in Zhongguancun. Oh, he also opened a restaurant, but it went bankrupt due to poor management."

Li Zehua introduced the visitor with a smile, "He is a very nice person. As soon as we met, he prepared to treat us to a meal out of his own pocket. I remember you mentioned which floor of the China World Trade Center.

There is a new French restaurant that is pretty good. I will go there to try it tonight.”

The person who came was none other than Lin Qingyi, but before she could speak.

Liu Qiangdong's face suddenly changed, and he quickly took out his Panda phone, "Hello, what, is there an emergency at the company? Do I have to come back to handle it?

Mr. Li from Qingyun and I are together. We agreed to treat him to dinner tonight. Well, we are all friends, it would be embarrassing if we don’t treat him. Well, even if I don’t come back and lose 100 million, I will accept it…”

"Can you please be more careful?"

Holding the beautiful woman's slender waist, Li Zehua mocked: "First, the phone screen is black.

Second, you hold it upside down."

Liu Qiangdong didn't take it seriously at all, "I pay for you to have fun, and I'll just watch?

You are dreaming, don't even think about it, I have something to do and I have to leave first, see you later, no, never see you again."

Having said that, he started walking away, like a fallen leaf in autumn, never to look back.

"I forgot to mention that she has a good friend who is also a dancer at Yanyi. She has a great look and figure and will come over later."

Li Zehua only needed one sentence to stop someone who was determined to run away. "Really?"

"Replacement guaranteed."

Liu Qiangdong obviously hesitated, but looking at his sincere eyes, he decided to believe it again.

When he arrived at the place and met the people in the evening, he was amazed again and even said that the money was worth it. It was just a meal. Even if the French food was expensive and he opened a few bottles of red wine, it would only be about one or two million.

It's just a drizzle. He is not married now. His annual salary plus option bonus is no less than 1 billion yuan (mainly options). Even if he eats out every day, he will not go bankrupt.

But what surprised him was that the seating arrangement was wrong!
Li Zehua looked innocent, "Why are you looking at me?"

Liu Qiangdong's eyes seemed to speak, "You'd better explain to me what you three mean by sitting together. Can't you sit next to me?"

"Come, let me introduce you, this is Yan Yi Wu Qingyu, as you can see, my girlfriend."

Li Zehua was eating the sumptuous meal prepared by his girlfriend Bai and drinking the bottle of Roman Conti that Dong Ge opened with a wave of his hand without even blinking, and he felt extremely happy.

Dong Ge yelled, "If I trust you again in the future, I will just go astray!

You, waiter, pay the bill and take the food away."

"No, there are still many dishes. Packing them up will affect the taste!"

Li Zehua quickly persuaded, "We haven't discussed opening a store near the school yet. I have a house nearby. Can we go over there later to have some tea and chat?"

"What a joke. I have nothing in common with you."

Liu Qiangdong felt like there was a fire in his heart, crackling and crackling, "I am unlucky to know you. You always keep all the benefits to yourself. You are not a brother at all."

"It's just a meal, isn't it?"

Li Zehua looked at him as he stood up and left. After being stunned for a moment, he could only shake his head helplessly, "Okay, I'll call you later."

Brother Dong was embarrassed. He thought that in a group of three people, he would be a light bulb, so he didn't want to come.

But the guy opposite told him that there were four people, two men and two women.

This is pretty good, everyone has company and no one is embarrassed.

But I never thought that the opposite side was 121. He was eating in the front and looking up in the back, leaving no way for anyone to survive!

If there is an extra light bulb among four people, everyone will feel embarrassed.

After paying the bill, he ran away without looking back.

"Nothing should happen, right?"

Lin Qingyi knew Liu Qiangdong and knew that he was one of Li Zehua's most important allies in Yanjing. She was worried that today's incident would have a negative impact.

Li Zehua shook his head. "What are you thinking? As a man, there are always a few days every month when you wake up from a good sleep and everything will be fine."

Unfortunately, the night was long and he was destined to have no sleep.

Not to mention that I had a rare opportunity to visit the prosperous area of ​​Yanjing, successfully contributed hundreds of dollars in revenue to Yida Group, and watched a movie that I didn't understand.

When he got home and was about to show off his prowess, Lin Wenhui called him and said, "Chairman, I'm so sorry to bother you so late at night."

Just explain the matter simply.

I contacted the central bank this morning to discuss the issue of deposit reserves.

"The central bank refers to the speed of micropayment financing in Southeast Asia and believes that a 10% reserve requirement can effectively avoid security risks."

"But what about the main body? In foreign countries, it is banks, at least mainstream commercial banks nationwide. In China, if it is Internet companies that are the main body, a 10% reserve requirement is like opening the door in disguise!"

This is outrageous. They hope that commercial banks will absorb deposits and make loans, and they would like to make the reserve ratio as low as possible. Only when there are fewer restrictions can they make money faster.

For example, the loan package is repeatedly mortgaged, funds are borrowed again from the financial market, and financing is provided to customers repeatedly in order to make money quickly.

This time it is the turn of the central bank to relax the restrictions, and Qingyun, which has taken advantage of the situation, strongly demands a ban on secondary mortgages, an increase in the reserve amount, and the prevention of uncontrolled development of Internet financial business.

Ultimately, it's still a game.

Qingyun’s great success in Southeast Asia has made Wall Street capital unable to sit still and is determined to intervene.

But the first punch did not hit Qingyun, but was aimed at the Chinese financial system.

No one is a fool, and everyone can see the power of Internet finance.

If Qingyun is attacked, it means that Yutai Capital will have to confront all those who follow Qingyun in Southeast Asia. There are more than forty large groups behind Qingyun.

It also includes Siam, Lisbon, the core ruling families of Brunei, and even the nine so-called legal royal families in Malaya. Which one will not grab hundreds of millions or even billions of dollars from this financial feast?

The squid capital is crazy, so they use their own money to buy off division. They can only exert external pressure to force Qingyun to give up the biggest piece of fat to Wall Street.

Not only that, they also mobilized their spokespeople in the mainland to lobby frantically, hoping to follow suit and create a micro-wallet.

The push by Squid Capital is naturally for the future outflow of funds, and incidentally to drive up the prices of various domestic assets, so as to help international hot money reap a profit before leaving the market.

The central bank acted very cautiously. Although it approved the equity transfer of the Minsheng Group and allowed Qingyun to move in smoothly, the proposal to regulate Internet finance was temporarily shelved.

Li Zehua was speechless. "Try to stop it first, and if you find something wrong, retreat immediately. Don't stand against everyone."

Lin Wenhui was relieved and stopped disturbing her.

Li Zehua was helpless, but there was more than one thorny problem. For example, at this moment, as soon as one opposite side emerged, another opposite side came up, as if it would not stop until it completely suppressed him.

"This is a big deal. Don't think you can be arrogant just because you have more people. Don't leave. Let's fight until dawn!"

As he said this, he got on his horse, whipped the horse and set sail.
Suddenly, the sound of waves hitting the bow of the ship was endless... (End of this chapter)