Chapter 461: Summer War Reignites

With the full support of Golden Harvest, the preparations for "Love Is Not Blind" began to progress rapidly.

In just one week, we helped the crew find the filming locations needed in various places in Beijing.

Carving Time Coffee Shop Beihang Branch, Lukang Town Gongti Branch, Yinquan Japanese Cuisine Sanlitun Branch, Grand Hyatt Hotel, Moscow Restaurant, Bird Pavilion Xinyuanxili Branch, Repeat Coffee, Sihexuan Western Restaurant, Beijing Film Academy, Pullman Wanda Hotel, Library Coffee, Sanlitun Vige Financial Street, Lan Club, Oriental Plaza
Thanks to Golden Harvest’s powerful connections, these locations don’t even require payment; they are all very happy to lend their venues to Golden Harvest crews for filming.

That’s the benefit of having a good brand image.

On July 12, the film "Love Is Not Blind" held a press conference at the Grand Hyatt Hotel.

Although it is just a low-budget love movie, there were still quite a few reporters attending the press conference.

Not only because of his relationship with Golden Harvest, director Teng Huatao is also quite famous in the circle.

Although he is a newcomer in the film industry, his status in the field of television dramas is indeed quite high.

As the son of the fourth-generation director Teng Wenji, Teng Huatao became famous at a young age. He is also talented and has lived up to the good conditions created for him by his father.

Since the new century, many hit TV series have been produced. Among them, last year's "Snail House" caused a social phenomenon and was even banned by the authorities.

This adds a touch of mystery to the TV series "Dwelling Narrowness".

In addition, the male and female protagonists of the movie are not unknown figures. Zhu Yawen has starred in hit TV series such as "Going West" and "Snow Leopard", and her popularity is not low at all.

Yang Mi is also one of the four new young actresses, and she just joined Golden Harvest this year, which caused quite a stir at the time, and her popularity remains unabated now.

Therefore, the press conference for this low-budget movie was very lively, which made Teng Huatao very happy.

This also made him sigh in his heart that Golden Harvest is worthy of being Golden Harvest and is indeed extraordinary. If it were Huayi, such a low-budget movie might not even have a press conference.

After expressing his feelings, Teng Huatao began to deal with the reporters with full confidence. Because of the tight schedule, the filming of the movie started in the afternoon.

Because Zhu Yawen and Yang Mi are still familiarizing themselves with the script, the scenes shot do not include the male and female protagonists.

Except for the male and female protagonists, the other actors are still selected according to Teng=Teng Huatao's previous selection.

Those supporting roles are basically all from Wang Jinghua and Huayi.

Chen Yufan, Li Chen and Liao Fan of Huayi.

Wang Jinghua's Ma Yili, Guo Jingfei, and Jiao Yunyan.

One of the main reasons why Wen Zhang and Bai Baihe gave up their film remuneration and took great risks to get dividends was that Wang Jinghua wanted to force someone in, but it was an accident that allowed them to win the bet.

Liu Zhou didn't replace any of these people. If they were all replaced, Teng Huatao would be in trouble.

And they are just minor supporting roles, so harmless.

……

"Love Is Not Blind" was just a small project for Golden Harvest. If it weren't for Liu Zhou's attention, the production department would have handled it without even Zhang Zhao's involvement.

The most important time for Golden Harvest right now is the summer season.

Compared with the fierce competition during last year's summer season, the situation this year seems to be much quieter.

Not only were there few Hollywood blockbusters released during the same period, the quality of domestic films was also far inferior to last year.

The only highlights are "Chinese Partners", "Those Years" produced by Golden Harvest and "1942" directed by Feng Kuazi.

On the contrary, in the past June, there were a lot of things to watch, but those popular movies almost all flopped.

The first was the highly anticipated Sino-US co-production "The Karate Kid" which was released in mid-June. The film was released in North America first and saw a huge box office explosion, grossing 55 million US dollars in the first three days of the weekend.

This data is also Jackie Chan's personal best opening result, second only to Rush Hour 2's 6700 million in the first three days of its opening weekend.

Moreover, "The Karate Kid" also surpassed the Hollywood action blockbuster "Dragon Force" released at the same time and won the weekend box office championship that week.

The film also has a good lasting effect, and it doesn't seem like the audience is just watching it for the sake of novelty.

As of the end of June, "The Karate Kid" had been released in North America for 1.4 days and had grossed $1.8 million. Although most of the film's box office potential has been consumed at this point, the total box office should not be less than million.

1.8 million US dollars. A movie starring a Chinese made 1.8 million US dollars in North America. I'm afraid only Jackie Chan can do it.

However, compared with the box office explosion in North America, "The Karate Kid" seemed to have a bit of a problem when it was released in mainland China.

In the first six days of its release, the film only earned 6 million yuan in the mainland box office, barely reaching 2500 million yuan on the first day, and then it continued to decline.

When everyone sees this data, they all wonder if the statistics are wrong.

This is Jackie Chan, who should be considered the No. 1 Chinese superstar and the top actor in the country. His box office is even lower than that of Chow Yun-fat's "Confucius"!
Although his box office appeal in the mainland may not be as great as that of big directors like Liu Zhou and Zhang Yimou, it cannot be that low, especially when considering the outstanding box office results in North America.

But after repeated confirmation that the data was correct, it caused an uproar in the circle.

What is even more unbelievable to the outside world is that the drama film "Ocean Paradise" starring Jet Li, another kung fu superstar who is comparable to Cheng Long, also flopped in mainland China.

It grossed 500 million in the first three days of its release, and 12 million in 1100 days.

It disappeared completely.

He and Cheng Long have a feeling of being brothers in distress.

Although "Ocean Heaven" is unlikely to get a high box office due to its plot and subject matter, 11 million is still too low.

To put it bluntly, if you pick any movie and write Liu Zhou, Zhang Yimou or even Feng Kuzi's name in the director column, the box office will exceed 1100 million.

Not only that, the subsequent spy blockbuster "The Spy" starring Chow Yun-fat and Gong Li also had low box office, just breaking 12 million after 4000 days of release.

Jackie Chan, Jet Li, Chow Yun-fat and Gong Li are all top superstars in the country, but they all failed in succession in June.

While shocking the outside world, it also made the industry re-examine the box office appeal of domestic big-name actors.

In addition, another highly anticipated movie in June also had unsatisfactory box office performance, that is "Toy Story 3".

It earned 5 million in the first 3200 days of its release, and 14 million in box office revenue after 7000 days of release. It should be certain to break the million mark.

However, compared with the super high box office of the first two films in this series and its high-level 3D effects, this result is still very low. After all, "Alice in Wonderland", also a 3D animation blockbuster, has received more than million box office.

So now it seems that the previous few pseudo-3D movies have indeed caused a bad influence, and are now beginning to affect real 3D movies.

As for some other movies released during the same period, such as "Battle of Shama Town", "Love in a Puff", "Ip Man: The Prequel", "Kung Fu Warrior 2", etc., they all flopped without exception.

"Ip Man Prequel" has nothing to do with the "Ip Man" series that is now in the hands of Golden Harvest. It is a movie shot by Hong Kong Media Asia Entertainment to capitalize on the popularity of the film, and the lead actor is not Donnie Yen.

After all, Ip Man is not a trademark, and Golden Harvest will not interfere if others want to make movies related to Ip Man.

But piracy is piracy after all. After more than ten days of release, the box office was less than 10 million, and it fell to the ground without a sound.

This was originally a preview of the summer season, but this June saw the biggest box office slump.

As we enter July and August, there is not much to see.

On Thursday, July 7st, "1" and "Triple Tap" will be released at the same time!
On Friday, July 7nd, "The Journey of Flower" and "Autonomous Driving" will be released.

On Friday, July 7, "A Chinese Odyssey: Part One 9" and "CJ2: Love the Earth" will be released.

"China Partners" will be released on Thursday, July 7th.

My Beauty Boss is released on Friday, July 7th.

On Friday, August 8th, "Those Years" and "Full Alert" will be released.

On Thursday, August 8, Love Announcement was released.

The Apartment is released on Friday, August 8th.

On Monday, August 8, the Hollywood 16D animated blockbuster "Shrek 3: The Last of Us" was released.

The Informer is released on Tuesday, August 8th.

Except for those limited few, the others have a flop vibe just by looking at their names, especially "Xiyouji", which actually invited the hosts of "Happy Camp" to star in it, which is obviously a money-making work.

Wednesday, June 6, 30 p.m.

The Huaxing International Cinema located on the Third Ring Road in Beijing has fired the first shot of the summer season. The war history blockbuster "1942" will hold its premiere ceremony here.

As the first blockbuster released after Huayi went public, and also the painstaking work of mainland director Feng Kuzi, "1942" has not only attracted much attention, but also received full recognition from major domestic theaters.

Cinemas gave "Painted Skin 2" an extremely high first-day screening rate of 62%, which is more than half higher than "Go Go Squid!".

The situation is indeed similar to what everyone imagined. Although "Gun King" has two handsome guys, Louis Koo and Daniel Wu, it still cannot adapt the fact that Hong Kong police and gangster movies have declined.

However, the heritage of Hong Kong films has not been completely exhausted. After "Infernal Affairs", a Hong Kong police and gangster film with very good quality and box office will occasionally emerge.

"The Disciples" from two years ago, "Overheard" from last year, and "Cold War" and "Wushuang" later on.

However, "The King of Guns" is obviously not on this list. This movie is just a rehash of old stuff, and its quality is not as good as the "The King of Guns" starring his brother Zhang Guorong.

What's more, there is the blockbuster "1942" nearby, which directly makes "The King of Guns" a cannon fodder.

However, the performance of "1942" was not as great as everyone expected.

The box office of 28 million on the first day was undoubtedly very good, and it grossed 32 million on the second day. On the third day, the box office began to decline, reaching only 27 million.

87 million in the first three days of the first week, this result also created the best opening result for Feng Kuzi so far.

If this achievement happened to someone else, it would undoubtedly be worthy of boasting, but for Feng Kuzi at this moment, it is not impressive enough.

Moreover, Huayi and Feng Kuzi both have high hopes for "1942". They are also very confident in the film. In their opinion, the film has a guaranteed box office of 300 million yuan, and the goal is to hit 400 million yuan.

But now the box office in the first three days has not even exceeded 100 million. In this case, the box office target of 400 million should be impossible to achieve, and even 300 million is a bit uncertain.

Generally speaking, if the box office can get an extension key after the first three days of 87 million, the total box office forecast should be able to reach 300 million.

However, what made Huayi and Feng Kuzi a little anxious was that the box office of "1942" began to decline after only three days of release, and the word of mouth was also somewhat polarized.

In fact, it is not really polarized. Most professional media and film critics think that Feng Kuzi has made a classic, but movie fans and netizens think that "1942" is too tragic and heavy.

It can be seen that Feng Kuzi had big ambitions and really wanted to make a classic, but he failed to strike the right balance. Not only did the movie make people feel hopeless, but the top leaders were too far away from the people, and the multi-line narrative was not well grasped.

So even though the media praised "1942" to the skies, it couldn't stop its box office decline.

Today's audiences are no longer like those in the past when information dissemination was monopolized by print media, and they are not so easily deceived.

The movie "1942" is actually quite good overall, but it is not very popular with the audience.

Huayi has done its best to promote the film, and the situation has not changed significantly.

After three days of release, in the following week, "1942" only managed to gross 90 million at the box office, which was almost the same as the previous three days.

Ten days after the movie was released, the total box office reached 1.77 million.

At this time, the movie's single-day box office was less than 10 million, and its box office potential seemed to have been mostly consumed. The most important thing was that in four days, "Chinese Partners", produced by Golden Harvest and starring two mainland first-line stars Huang Xiaoming and Liu Ye, would be released.

Seeing Golden Harvest's overwhelming publicity, "1942" was inevitably affected.

On July 15, the total box office of "1942" just exceeded 200 million yuan. It is unlikely to hit 300 million yuan unless "Chinese Partners" and the movies released in July all flop.

But this is obviously impossible. First of all, the opening performance of "Chinese Partners" is not inferior to that of "1942", and it is even slightly better.

On July 12, the launch conference of "Love Is Not Blind" was held in the morning. At the same time, at 6 pm, the premiere ceremony of "Chinese Partners" was held at Golden Harvest International Cinemas in Beijing.

After two days of intensive promotion, it officially hit major domestic theaters on July 15.

The movie also earned 28 million on the first day, 33 million on the second day, and 32 million on the third day, for a total of 93 million in the first three days of the weekend.

Not only that, with the large-scale release of the movie, the outside world has given high praise to "China Partners", and it is the first time in China that the entrepreneurial journey of entrepreneurs has been brought to the big screen, so everyone is quite curious about it.

In the following week, "Chinese Partners" once again grossed 1.2 million yuan at the box office, and the total box office reached 2.1 million yuan in ten days of release, which was obviously much better than "".

(End of this chapter)