Chapter 342 Are you selling alcohol or robbing money?
"Ma'am, is this the style you need?"
On this day, Yuanyue walked into the main room holding a white porcelain bottle with a thin neck, a big belly, and an estimated capacity of only about two kilograms. This was a bottle that the lady had specially asked her to have made in a kiln some time ago, and it was intended to be used to hold wine.
"Um···"
After taking the wine bottle, Shen Xiangwan did not respond immediately, but turned it over and over. There was a large grape pattern on the bottle, the Wei family's emblem was engraved on the back, and the words "Wei's Winery" were written in large letters on the bottom. There was also a matching white porcelain stopper on the bottle mouth, which was basically exactly the same as the drawing she had drawn.
"Have you tried it? Will it leak?"
After pulling out the cork, Shen Xiangwan asked casually. At present, it seems that this wine bottle still meets her expectations. As long as the cork can be completely sealed and does not leak, it can be fired in large quantities.
"I've tried it, and it doesn't leak. The kiln factory was afraid you wouldn't be satisfied, so they only fired one thousand. If you're sure there's no problem, they can fire the remaining nine thousand within five days."
It is still a bit difficult to make such a wine bottle, but all things are difficult at the beginning. Once you have a good start, the rest will be easy.
"Pure white is a bit boring."
After looking through the wine bottle again, Shen Xiangwan pondered for a moment: "Well, let them paint the pattern and text in blue. It should be better to change it to blue and white porcelain."
She wanted to make the wine into high-end wine and only make money from the rich. First of all, the wine bottle had to be beautiful. In addition, she also wanted the glass workshop to help her burn a thousand glass wine bottles and sell them specifically to those powerful people. As for the price, she could only say that it would definitely be very pleasing, the kind that would make the powerful people feel a little painful.
"it is good."
After taking the bottle, Yuan Yue turned around and left the hall again. Yuan Ying brought her a cup of hot tea at the right time: "Madam, how long will your wine ferment? It's been almost twenty days, it should be about time, right?"
"The temperature is relatively low now, so it will take a few more days."
Picking up the teacup and pushing away the floating camellia flowers, Pei Ji brought it to her lips and took a few sips. Wine generally needs to ferment for about ten days to a month, depending on the temperature. If the temperature is kept between fifteen and twenty-five degrees, the fermentation can be completed in about ten days. When the temperature is lower or higher, the fermentation time will be longer, generally not more than one month. It is only the beginning of March now, the outdoor temperature is about a few degrees, and the indoor temperature is less than ten degrees. She checks on it every day, and it will take a few more days to ferment.
"How much do you plan to sell this wine for?"
Yue Ruyan asked curiously, "Is it possible that it is being sold at the same low price as the sorghum wine?" As far as she knew, the sorghum wine that the caravan bought from her was sold at a high price of one tael of silver per pound, and the supply was in short supply, so other people made all the money.
"One hundred taels of silver."
"what?"
Shen Xiangwan casually mentioned a number. Not only Yue Ruyan, but everyone in the hall couldn't help but stare at her dumbfoundedly. One hundred taels of silver per bottle? Was she sure she wasn't kidding?
"What's with that look on your face?" Shen Xiangwan blinked in puzzlement, as if he hadn't realized how outrageous the price he mentioned was.
"No, one hundred taels of silver, are you selling wine or robbing money?"
Putting down the teacup in her hand, Yue Ruyan asked bluntly, "Look at that bottle. It can only hold about two kilograms at most, right? So her wine is sold at fifty taels of silver per kilogram? Who would buy it?"
"Is one hundred taels of silver a lot?"
Shen Xiangwan did not answer and asked again, but this time she did not wait for her to respond, she continued with a smile: "As far as I know, the best wine in Tianqi Country is Zui Tianxian, which is the tribute wine used by the royal family. It is said to be worth a thousand gold. I don't know if you have ever tasted it, but do you think my wine will lose to it?"
She had never drunk Zuitianxian. She only knew that with the current winemaking technology, no matter how good the wine was, it was just so-so. It was probably not as good as sorghum wine, let alone wine. Of course, she also knew that the most important reason why Zuitianxian was so expensive was because it was the wine drunk by the emperor. What they sold was not wine, but the three words Zuitianxian, just like those luxury goods in the future world. Are their quality really that good? In fact, it was not the case. What they sold was not quality. Therefore, even if her wine was better, in the eyes of others, its value was not as good as Zuitianxian.
"The wine is indeed good, but how are you going to sell it? After all, it is new wine and cannot be compared with Zui Tian Xian."
Yue Ruyan roughly understood what she meant, but she was still very confused about how she was going to sell it. One hundred taels of silver was not a small amount of money.
"How else can we sell it? Just sell it in the winery."
Shrugging her shoulders, Shen Xiangwan answered as if it was a matter of course. Seeing that they didn't understand, she continued, "The reputation of Wei's Winery has already spread. Once we launch a new product, there will definitely be a lot of attention. With more attention, naturally there will be wealthy families who are eager to buy it. One hundred taels of silver is indeed not a small amount for ordinary people, but for those truly wealthy families, it's just a string of numbers. In addition, why do you think I didn't directly recruit people and set up a separate wine workshop to continuously produce like sorghum wine? Scarcity makes things valuable. As long as we repeatedly emphasize how complicated the production process is and how rare the finished product is when we sell it, naturally there will be people willing to pay for it."
For rich and powerful people, money is not the most important thing, what is important is face. She wants to make wine into a tool for rich people to show off. As long as there is one person who buys it, they will be successful. Sooner or later, there will be more buyers, and finally a wave of hunger marketing. The rich may flock to it, and there will be no worries about not being able to sell it.
From the beginning to the end, she had never thought about making money from ordinary people. Even if they couldn't sell it, they could keep it for themselves, right? Anyway, she would never sell it at a low price.
"It makes some sense."
Yue Ruyan was convinced. When she was in Huanxi Tower, she would drink two glasses of sorghum wine every day. If she knew that Wei's Winery had released new wine, she would buy it to try no matter how expensive it was. Of course, if Wanwan's strategy was to succeed, there was another crucial factor, and that was that her wine must taste good.
"Don't worry, I only brewed a few tens of thousands of kilograms in total. If I can't sell it, I can keep it for myself. What's the big deal?"
Compared to their shock and suspicion, Shen Xiangwan was not worried at all. Good things will always meet people who know their value.
"···"
She said this, what else can they say?
Yue Ruyan and the others looked at each other and said no more. As she said, it was only a few tens of thousands of kilograms. At worst, they could just keep it for themselves.
【End of this chapter】
Please vote!!!