"Chairman, let me introduce to you that the training camp is currently divided into several major areas. What you are seeing now is the 17th class of Pinxixi Electric Appliances After-sales Training..."

Listening to the explanation of the company's administrative department staff, Li Zehua took a look at the back door and asked, "Is this also the case with their usual training?"

Several electrical appliances that had been disassembled into parts and could be vaguely recognized as air conditioners were placed casually in the center of the room.

From time to time, someone would help with assembly and disassembly, and there would be specialized factory staff nearby to provide guidance. Thanks to them, there was no joke of having an extra bunch of screws in one's hands after the assembly was completed.

The administrative specialist took a look and nodded, "According to the company's requirements, to make teaching closer to actual application, many of the after-sales maintenance personnel we recruit have experience in home appliance maintenance..."

Guo Xinyi beside him whispered, "When the Human Resources Department recruits, they contact the Central and Western Vocational and Technical Colleges. These people usually have more than two years of learning experience.

Another part is after-sales personnel of small manufacturers that went bankrupt during the economic crisis, as well as professional equipment maintenance personnel in the military. It is not confidential. "

Short-term training courses and intensive training will briefly introduce the product features and maintenance difficulties of each manufacturer, as well as share some experiences on the parts that are most prone to damage during use.

As for the working principles and more professional knowledge, they are basically not discussed.

If you want to train an ordinary person from scratch to become a maintenance veteran, it is a fantasy to rely on one month of training, and three to five years may not be enough.

Because technology is constantly evolving, only by persistent learning can we keep up with the development of the times. The future of this group of people is in their own hands.

The platform has been built, and it depends on the individual how to use it.

Li Zehua didn't care. As a boss, he was concerned about something completely different. "What about their salary level? How do we ensure the quality of service?"

The training specialist of the logistics department took over the conversation, “At present, due to the lack of supporting personnel, we can only cover key counties in the first batch.

According to the salary levels set by the Human Resources and Finance Department, employees who are initially rated as maintenance technicians will have their base salary follow the local minimum wage standard.

There are five social insurances and one housing fund, and the commission is calculated based on the amount of tasks assigned to the manufacturer. If the manufacturer adopts the secondary sales system of spare parts, the commission is paid in proportion to the single profit calculated based on the replacement value of the used spare parts.

For manufacturers with a three-guarantee system, the calculation is based on the number of attendances, completion and repair rate, user satisfaction and complaint ratio.

"This is a huge task, especially in rural areas where anything can happen. We should first list the complaint ratio assessment separately and conduct a small-scale pilot to see how it goes."

There is no need to let others make the same mistake again after experiencing it myself.

Li Zehua thought for a moment and asked, "In the Midwest, how much salary can one get in a month under ideal conditions?"

The logistics specialist calmly handed over a reference document and introduced, "If all repairs are made with original parts from the manufacturer, the repair fee will be based on the manufacturer's after-sales department salary standard for the same period.

In the central and western regions it can reach 2500-3500 yuan.

If you use third-party accessories, the price will be slightly higher, up to 3000-4000 yuan.”

“It’s a high-paying job.”

Li Zehua smiled, said nothing, and continued to lead the group on a tour. During the tour, he also went into the training room to interact with everyone.

Many people participated in the training. The after-sales maintenance department alone was divided into various classes including small household appliances, televisions, air conditioners, refrigerators, circuit repair, electric vehicles, electronic product repair, etc.

The manufacturer directly disassembles and assembles the mainstream products, presents them to everyone one by one, explains them one by one, and asks for answers directly if there are any questions.

The entire process will be photographed and videotaped. After the training, each person will receive a copy of the learning materials and continue their studies through practice.

Unified maintenance is crucial for township markets!

No big manufacturer dares to cheat in this area. If they dare to deceive consumers today, the market will teach them a lesson tomorrow.

No company dares to guarantee that there will be absolutely no problems when selling their products.

This is the value of Qingyun's existence. It is almost impossible for a single manufacturer to build a logistics support network covering the vast rural areas of the country.

Thousands of districts and counties, tens of thousands of towns, and a sinking market that provides services to about 9 million people are impossible for them to accomplish even if they work themselves to death. The salary of the employees alone is an unbearable pain.

This is also the charm of the Pinxixi model, why it can impress manufacturers at the first moment. They really intend to build a complete service system from scratch.

After-sales maintenance and experience store plans are just the first step, and there will be more and more new tricks in the future.

Next, the Qingyun inspection team visited the field sales team and business training classes. This was the second batch.

Here, they mainly learn various sales techniques, routines, and how to work in a team.

Giving away eggs, washbasins, and clothes are just small things. The key is how to take advantage of the greedy side of human nature, drive up prices, satisfy psychological needs, and develop new demands out of nothing.

In the actual sales process, how to ensure that consumers are satisfied when the transaction is completed, so that they do not feel disgusted with the purchase and lose money, and lay the foundation for continuing to sell other products next time.

The price of branded goods is constant, or at least it cannot fluctuate too much. It cannot be sold for 5000 in one town and 4500 in another town, as this is a one-time deal.

Don’t come next time.

why?
Because the more remote the place, the more people care about face. It's rare for a family to buy a big thing throughout the year, so they have to show it off, right?
The road traffic in rural areas is just poor, but it is not completely closed. In case you go to visit relatives in the next county one day, you can ask.

If you buy something even 100 yuan more expensive than others, you will feel uncomfortable and think you have been cheated.

Therefore, we cannot compromise on the price. It doesn’t matter if it’s a miscellaneous brand, but even if the brand name makes a thousand dollars with blood and tears, we will still sell it at a loss.

But at the same time, people have to have the illusion that they are getting a good deal, such as giving them an extra piece of clothing or even an extra bag of laundry detergent, so that they will happily buy it home.

As for sales, the key is "sincerity" and perseverance. As long as word of mouth is good at the beginning, the market is opened up later, and experience stores are rooted in the local area for a long time, there is no need to worry about sales.

There are not many highlights in the front-line business. The highlight is the grassroots management training class. The students are carefully selected and come from a variety of sources.

There are former grass-roots management and excellent employees of Hummingbird; there are excellent talents hired from outside; there are also former platoon and company commanders who have returned home after demobilization.

In terms of system, Pinduoduo referred to and learned from good experiences. From the beginning, it didn't seem like a makeshift team. In China, it is not certain that you can find suitable talents for scientific research.

But if we customize rules and regulations to effectively manage low-level sales staff and establish a reasonable salary system, then coincidentally, after the financial crisis, such talents will become abundant.

Just under half a month after the first batch of Pinduoduo staff set out, the feedback they received from practice showed that this preliminary sales management system was unexpectedly good.

The main feature is that remuneration is linked to sales volume, with more work resulting in more pay, and there is a sufficient logistical service team to handle all chores other than sales.

By letting everyone focus on selling products, and taking advantage of the trend of home appliances going to the countryside and exchanging old appliances for new ones, Pinxixi quickly gained a foothold in rural areas of Jiangsu, Zhejiang, Shanghai and Anhui.

There are no major problems with the system. It only needs some minor adjustments and it can be used as a template for nationwide promotion.

With a suitable system in place, this group of trainees felt like fish in water and soon developed a high degree of identification and pride in their grassroots management roles.

And in the accommodation at the training ground and in group activities, they quickly demonstrated a certain appeal and prestige, which laid a solid foundation for the subsequent market development.

The fact that these people stand out from thousands of people does not necessarily mean that their personal abilities are outstanding.

Perhaps the sales ability of many of them is not as good as that of their employees who are willing to study hard or have good talents.

But their ability to adapt to rules, abide by rules, understand people's hearts, and control and coordinate the team really makes them understand the game.

It is no exaggeration to say that if Li Zehua and most of the senior executives were thrown in, they might not have as much social experience as them.

However, their vision, knowledge, personal connections and original families limit their room for advancement. Unless something unexpected happens, many of them will remain at the bottom of society for the rest of their lives.

Because when they move up, they have to face not only the ceiling limitation, but more importantly, the competition from people of the same kind around them. Everyone has experience, courage, and is willing to endure hardships and work.

Why can you go up there?
Even if they are lucky enough to buy a house in the city and get a high-paying job, their lives will still not be stable.

Li Zehua himself was secretly planning to cooperate with commercial real estate companies across the country to acquire a large number of commercial and residential properties, intending to use the houses to lock them up for the rest of their lives one day in the future. If you are not excellent, you are not eligible to enjoy housing subsidies!

"It's a good job. With the help of the Governor's Office, we have saved a lot of manpower and material costs."

As Li Zehua was speaking, he suddenly saw Lu Dingyi, who had disappeared, appear out of nowhere, and said with a smile:
"Minister Lu, do you think it is possible to turn this short-term training into institutionalized long-term cooperation?

After all, every year there are soldiers who need to return home from the military. If we can solve their livelihood problems after returning home from the root, it will be beneficial to the country and the people without any harm! "

Being in Lu Dingyi's position, he had a higher perspective on the issue and could see the value contained in it, but he did not agree to it immediately.

"Well, in principle it can be done."

This sentence almost broke Li Zehua's defense, but fortunately the following words reassured him.

Lu Dingyi continued, "If the company can continue to solve the problems of this part of the demobilization work, the Governor's Office will even allow you to send special personnel for training from July to November every year.

The training grounds can also be opened in spring and summer for your use.

Apart from anything else, the income of farmers in the surrounding areas has increased a lot, and some people even wrote letters to praise us.

Also, the people who feed the pigs on the farm have been too busy lately because they eat too much.”

Speaking of feeding pigs, Li Zehua became interested and insisted on going to the scene to take a look.

Lu Dingyi was very curious, "Are you also interested in raising pigs?"

"There must be!"

He briefly explained the plan for the Chichume restaurant chain, "In fact, we are not only interested in feeding pigs and cattle, chickens and ducks, but also green vegetables and fruits. We have a demand for everything.

Rural land is a treasure. It can create resources endlessly. If used well, it is better than anything else!

Besides, raising pigs in the army is a technical job. I heard that the pigs are raised fat and big. Such professionals, if they learn some veterinary knowledge, can become the key funding targets of the Ministry of Agriculture after demobilization.

Even if you don't work outside, you can still lead the villagers to get rich through breeding in your hometown."

Li Zehua is not interested in large-scale professional breeding farms because the costs and uncontrollable risks are too high.

Moreover, once large-scale farming is carried out, in pursuit of economic benefits, all kinds of feed can be produced. How can farmers feel safe when eating the fish they raise?

After listening to his introduction, Lu Dingyi was a little confused. No wonder the Governor's Office gave this kid the nickname of "spreading satellites".

What does it mean to call on everyone to engage in breeding?
"Large-scale farming, after all, is driven by profit. I have no problem with this, but on the other hand, is it good for the local area, farmers and rural areas?"

Li Zehua shook his head and expressed his pessimism, “The disorderly expansion of capital is destined to turn everyone into consumers in the end.

Although large-scale farming can bring short-term benefits, what will farmers who lose this part of the income use for consumption? "

He said this to the head of Jinling Investment Department who accompanied him on the inspection, "Pinxixi and Chichime will work together to build a number of green ecological industry chain stores in the catering field.

We provide sales channels, farmers provide green and healthy food, and set up primary agricultural product processing factories in each region.

By cooperating with local meat processing plants, supply and marketing cooperatives, and agricultural companies, we strive to keep taxes and jobs in the local area, thus fundamentally resolving the contradictions at the economic level.

On the other hand, farmers who have become rich through specialty planting and breeding industries have money in their hands and have demand and purchasing power for industrial products, thus forming a stable domestic demand market.

The value created in the process is of great benefit to the whole society. With more tax revenue, the country can do a lot more.”

He meant what he said and intended to do so, but he was unsure.

He has the patience to invest in the long term and cultivate the market. As long as he succeeds, Moji and Pinxixi will be equivalent to having a basic base that can never be defeated in terms of commercial competition.

But in terms of policy, this seems to run counter to the expansion of urbanization. What if farmers taste the sweetness of this cycle and are unwilling to leave their hometown?
Li Zehua also wants to use real estate to bind the future of his outstanding employees. After all, the part of this wealth-making myth that increases value out of thin air comes too easily and too sci-fi.

He doesn't even need to pay much, he can use a little bit of insignificant steel and concrete to bind the lives of many people.

It's a hard and tiring business, but compared to investing real money, it's really worth it.

He doesn't want to do anything that would help the evil, but he would be a fool not to make money by taking advantage of the opportunity.

The big guys in Jinling are also in no hurry to express their opinions. You can do it first and see the effects.

Then we can talk about how to cooperate specifically, what kind of help the government needs to provide, or whether we can introduce certain policies. These are all negotiable.

With this attitude, he feels a little more at ease. After all, the implementation of every policy all depends on who has the loudest voice.

The national breeding program has come to an end. This market, which requires long-term cultivation and will not see immediate returns, is in need of long-term cultivation.

Lu Dingyi was not interested. He was more interested in the cooperation of 100,000 full-time drivers. He had just left to report the news to his superiors.

It can be done, especially when it comes to BDS commercial market applications. Since it is a domestic company, there is no need to worry about ulterior motives.

"Automobile soldiers are also considered a technical branch of the military. It is unrealistic for them to transfer to civilian jobs on a large scale. Most of those who have returned home after so many years of demobilization probably already have their own careers.

But it is not a big problem to train some new people who can drive vans and small trucks. We provide great support for obtaining technical certificates, and there are additional subsidies for obtaining a driver's license in the team."

Lu Dingyi had obviously done his homework, and all he talked about was how to quickly implement the agreement plan.

“As long as the market can provide enough high-paying jobs, starting today, the grassroots can add a training program. What’s so difficult about driving?

There are still more than three months from today to demobilization (the time for demobilization and return home was November-December, the same below), which is enough for most people to get a driver's license."

As he said this, he also greeted the accompanying personnel from Jinling, who had no objection at all. The team and the government office were like one family, and it was a good thing to take the driver's license test in Jinling.

Special matters are handled specially, and there is no need to find an extra venue. The Traffic Management Bureau can send people to the training ground to work on-site. As long as you meet the requirements to cross the line, there will be no problem in issuing a driver's license on the spot.

"Thank you so much."

Li Zehua was very impressed with their execution ability and promised that this part of the expenses could be advanced by the enterprise in advance, as long as the soldiers signed a labor contract with the enterprise after they were released.

Lu Dingyi had not yet accepted it. "No need. There are special funds for subsidies. This is a great thing. As long as they take off their clothes and go home, they can live well in their various positions."

Sometimes things are just that simple. Many things seem impossible or difficult to accomplish in the eyes of outsiders mainly because they fail to grasp the key points.

For the team, demobilization is not a simple one-size-fits-all approach. These people have to return to society and support their families.

In the past, all they could do was contact enterprises and find ways to solve some job problems. Otherwise, how did so many military-supporting enterprise brands come about?

Now I’m dealing with a big client like Qingyun Group, which offers high salaries. It’s a bit tiring, but the advantage is that I can solve a lot of problems!
With jobs worth tens of thousands or even hundreds of thousands offered to you, who can resist the temptation?

Jinling has even given a preliminary assistance policy. As long as you can purchase vehicles produced by automobile companies in Jiangsu Province, you can enjoy low-interest loans with a demobilization certificate.

The policy benefits are fully utilized and full of sincerity!

Nowadays, everyone is trying their best to develop the economy. If they meet a reliable person, they will give him preferential policies first and then reap the benefits.

Li Zehua smiled happily and instructed Guo Xinyi: "Write it down. Don't be careless about these. For the specific follow-up work, please ask Mr. Wu to send someone to contact us."

Professional matters should be done by professionals. Now is the time to test Wu Yibin.

(End of this chapter)