Chapter 273: Those who don’t have eyes will be punished

After the evening banquet, Li Zehua was still busy.

Site managers distributed in various districts and counties in Chongqing and Qinghai, as well as the team responsible for the Southwest region far away in Chengdu.

Middle and senior management from the four branches in Yunnan, Guizhou, Sichuan and Chongqing gathered together to discuss the work content of the Southwest Region of the Group in the fourth quarter.

Regarding the task targets issued by the head office, the East China region is definitely the top priority, but the Southwest region also bears the additional burden of exporting personnel.

Otherwise, it would not be Xie Bin's turn to take charge personally. His position has been promoted from director of Hummingbird Express to vice president of the group's human resources department, and his seat on the board of Hummingbird will be temporarily retained.

He currently also serves as the director of the Southwest Region, responsible for the construction of management team systems and recruitment.

"Boss, with tens of thousands of people working every month, many colleagues in the regional human resources department haven't had a holiday for three months."

Xie Bin is also having a hard time. Since he was pulled into the company by his old boss Gu Shijie, he has not had a single day of rest.

So much so that if his wife and children want to see him, they have to fly everywhere, sometimes to Shanghai, sometimes to Nanjing, and now they have to stay in Chengdu permanently. It's really hard to describe.

As workers, don’t we deserve a little rest time?
Li was quite treacherous. He looked around and said, "Well, the recent work preparations are pretty good. I will try to keep up the good work and send another 50,000 salesmen to the company before the Spring Festival."

Xie Bin was stunned. Fifty thousand people, this was going to cost him his life!

He could already imagine how his colleagues in the Human Resources Department would frame him after he returned. There would definitely be a lot of people cursing him behind his back.

"Difficulties?"

"No, no, no."

Xie Bin gritted his teeth and agreed: "Do we need so many people just to expand our business?"

"You have been away from the headquarters for a long time and you don't understand the company's current development speed."

Li Zehua sighed, "Three thousand experience stores are equivalent to more than 1000 county towns. The feedback from below is very good, especially in the central and eastern regions, towns with a population of over 5.

The consumption potential is huge, and the people are very interested in exchanging old items for new ones. Generally, a county can have five or six experience stores, which requires one or two hundred people.

Coupled with the rapid growth of group buying business in cities, the demand and desire for business personnel by subsidiaries across the country is much greater than expected.

In particular, agricultural service companies in various places have a great demand for talents with professional skills, management capabilities, and vehicle driving abilities.

Cooperating manufacturers have repeatedly called for the establishment of a unified maintenance and after-sales system. Looking at the sales data of BYD electric vehicles in the southwest, you should understand that there are tens of thousands of people involved in the electric two-wheeled vehicle channel alone.

There are so many aspects to consider when running a business, it’s difficult!”

Xie Bin was speechless, but what else could he do? The boss gave him enough, and the reality was there, so he had to grit his teeth and do it!
At this point, Li Zehua was busy presiding over meetings, assigning tasks, and mobilizing and encouraging everyone to maintain their enthusiasm for work. How could he dare to mention taking a rest?

After all, he also has a villa in Shanghai. It’s a little small, but when his wife calls him, he is filled with joy from the bottom of his heart and his children laugh and play.

Thinking of this, he felt relieved. "As long as I don't die of exhaustion at work, then just do it!"

With this kind of ideological awareness, the employees in the Southwest Region are extremely unlucky. They are oppressed by one level after another, and when they reach the bottom, they just want to be whipped.

Get up and work, you bastard!

The webmasters, regional and city managers who attended the conference are all vested interests. Relying on the increase in Pinxi's business volume, they have suddenly enjoyed high welfare benefits.

At present, almost no one complains about the high-standard tasks assigned by the company. There are even some stubborn ones who mainly ask for higher workloads.

The task is heavy, but the reward is huge after completing it!

Why do we all come out to work?
Can't you leave some more money for your family when you go home for the New Year?

We are at an age where we have elderly parents and young children to take care of. If we don't work hard now, will we have to wait until the children go to school, the elderly get sick, and our wives buy new clothes once a year?

When you ask for money and can’t give it, you think about working hard?

Fortunately, Li Zehua did not go crazy. He knocked on the microphone to pour cold water on the people below, "The tasks assigned by the group are scientifically calculated and coordinated.

It is formulated based on the actual situation and the economic development level of each region.

I hope everyone will focus on how to cultivate teamwork, work together to complete tasks, and achieve breakthroughs in both increasing staff income and building an excellent business team.

Instead of focusing on how to exceed the workload assigned by the group.

Actually, I personally insisted on lowering this goal.

why?
I am worried that you won’t be able to get a higher reward and will lose confidence because the task is too heavy!
You have to understand that the consumption potential in each place is limited. Although the demand is always there, how much money do ordinary people have?

Simply emphasizing consumption performance will be very detrimental to your future work.

It is certainly a good thing to do more business in the short term, but personnel training must not fall behind, especially those who blindly expand the market and ignore the cultivation of the rural market. They have to fend for themselves.

Let me be frank with you. The sales data of industrial products continue to far exceed the purchase volume of agricultural and sideline products, which has led to a cliff-like drop in performance in the later period. We will deal with each one we find!
It is absolutely not advisable to fish in a dried-up pond or hunt in a burned-down forest!
The promotion of household appliances to the countryside and the expansion of domestic demand must not remain at the stage of blindly demanding. Our mission is to increase farmers’ income through agricultural and sideline products, planting, animal husbandry, aquatic products, etc.

Including handicrafts, primary food processing and other multiple channels, multiple means to increase income, only when their wallets are full and they have spare money in their pockets, will they have a continuous consumption capacity!
Another point is that everyone must clearly realize that the economic conditions in the central and western regions lag behind those in the developed eastern coastal areas. This is an objective fact that no one can change.

I hope that everyone can do their own job well and provide service with down-to-earth dedication, rather than blindly comparing performance and sales with the developed eastern regions.

To put it bluntly, the boss only pays this little salary and asks everyone to go to the countryside to work over mountains and across rivers. It's more tiring than working like an ox or a horse. Whoever wants to do it can do it!
A few thousand dollars a month, what's the point of playing with your life!"

At this point, everyone couldn't help laughing. If the salary offered by the company is still considered low, then the meager wages given by these local enterprises are like giving alms to beggars, aren't they?

But he has a mouth, so when he wants to make fun of himself, everyone can only hold back their laughter, but they feel warm in their hearts.

This is the first time that a boss has proactively asked them to work less hard and catch some fish at the same time, right?

Is Mr. Li so kind?

No wonder!
Does the logistics department dare to be lazy and try to slack off?
I'll give you a diploma in a minute, and then you can go home and eat by yourself.

Haven’t you seen that the logistics department of the group generally works 28 days a month and has to work overtime, otherwise how can they maintain an income of 3 to 4000 yuan?

He said this to the front-line business team.

These people get more pay for more work, and their livelihood depends on performance. If he says a few good words here, it will be passed on to others as a sign of sympathy for the grassroots employees. In addition, wages are paid on time, and their salary packages are far higher than those of their peers.

Isn’t this the establishment of a perfect personality?

In the future, when everyone has a smartphone, everyone will be a keyboard warrior and those little black people will not dare to criticize him.

Would the hundreds of millions of Qingyun employees agree to this?

One spit from each person can drown a person.

“The theme of today’s meeting is that everyone should remember that performance and purchase volume must be balanced!
Grasp with both hands, both hands must be strong...

Next, please allow Regional President Xie Bin and Assistant Guo of the company to continue to preside over the meeting. "

Now, Li Zehua often consciously cultivates the people around him, as long as they share the same ideas as himself and have sufficient ability to handle problems.

He was generous in promoting them and providing them with a bigger stage for them to display their talents freely.

For example, Guo Xinyi’s current position is the deputy director of the chairman’s office and the secretary of the board of directors of Qingyun Travel Group (temporary).

In a few months, when new people take over, Guo will go to Honor or Panda Company to be responsible for the smartphone business.

The remaining topics of the meeting were progressing very quickly. To put it bluntly, for the vast majority of issues that could be raised at the plenary meeting, the Southwest Region has already come up with solutions.

Rather than calling a meeting, it would be better to present the results of the previous stage of work to the head office.

But there were also problems that were really difficult to solve. After the meeting, when the executives were left alone, Xie Bin drank a large bottle of water to clear his throat.

Then he said with a worried look in his eyes: "Chairman, the accumulated conflicts in the acquisition and transportation links are about to be uncontrollable.

In particular, the preferential policy for return trips has the most fatal impact on local logistics companies! "

Then, he highlighted a few of the conflicts that had broken out, "For example, the notice on rectifying the chaos in the transportation industry was clearly issued.

It’s not the first or second time that vehicles and goods have been seized.” Li Zehua was speechless after taking a look at the punishments, which were varied.

Even the high temperature of the spare water tank and the excessive impurities found in the oil tank, posing a safety hazard, can become inspection and penalty items, which is really confusing.

Unfortunately, the above-mentioned areas are also important transportation routes. If you choose to take a detour, it will increase additional logistics and transportation costs.

“Well, the more important the transportation is, the more logistics companies gather there. The transportation capacity of Tongda Group and Yunyunbang has increased more than tenfold compared with the same period due to the consumption capacity of various parts of the southwest.

The growth rate of the total volume of return cargo cannot keep up with the development of transportation capacity, so it is normal commercial competition behavior to push down prices. "

Li Zehua took a closer look and sighed, "This is a reality that cannot be avoided!
That is why I asked you to try every possible means to purchase local specialty agricultural and sideline products, traditional handicrafts, primary food processing and pre-packaged foods.

This will not only increase income for local farmers, but also increase Pinxixi's sales, which in turn can increase the load rate of the company's return vehicles.

Avoid over-stimulating the interests of special industry groups. Of course, I don’t mean that there can be no competition, but we should boil the frog in warm water and swallow up the market share little by little in a subtle and silent way.”

Thinking of this, he found what he wanted among the vast number of documents, "For example, bamboo!
Don't underestimate it. Many provinces, including Sichuan, Fujian, Hunan, and Jiangxi, have rich bamboo resources.

It can be used to make furniture, chopsticks and bamboo sticks. Bamboo fiber can also be used as towels. Bamboo itself has the function of sterilization and disinfection, and can also be used as a cleaning agent. Most importantly, these are all green and environmentally friendly products.

The company has supporting businesses such as hotel, catering and barbecue. You can fully mobilize the local people to make it a collective village-run enterprise or a joint venture.

We must give full play to our subjective initiative and not always think about taking advantage of the market. Now it is only the logistics industry that is boycotting. We cannot do this to every industry in the future.

Besides, how can we not resist?

The company's return business is pure profit, and the cost is almost negligible. Who can bear the collapse of the industry caused by this malicious competition?"

He couldn't help but glance at everyone present. He was really speechless. These people were all waiting for the company to feed them. How could this be possible?
"We must boldly try new things. Each provincial branch must submit 10 local characteristic agricultural, forestry, animal husbandry and fishery resources to the head office in the next three months.

If you don't understand, go to the local agricultural research institute or seek cooperation with an agricultural and forestry university. In short, the scope should be limited to areas with characteristics such as wide demand in the future, easy to plant, easy to transport, and covering a wide range of beneficiaries.

We must make full use of the low cost of return transportation and quickly transform local productivity. Only when more people coordinate interests, our foundation will be more solid! "

At this point, he couldn't help but take a sip of water and continued, "As for the logistics industry's collective counterattack, make arrangements immediately so that all vehicles entering the area will coordinate their positions in a unified manner.

According to the actual local conditions, refueling operations should be reasonably allocated, and strategic cooperation should be formed with gas stations along the way. At least a portion of the gas should be refueled locally.

Subsidiaries in the region should vigorously expand their business, recruit more people, form scale advantages, and use taxes and jobs, as well as the local strength of gas stations, to force local governments to make the right choices. "

It's really outrageous that they dare to use such unfair competition methods against Qingyun Group.

Li Zehua, who had never suffered such bullying before, was furious and said, "Send a letter to all our partners!
Starting today, all return vehicles and affiliated drivers are prohibited from cooperating with local logistics companies, and any one found will be dealt with one by one.

At the same time, Qingyun-affiliated partner companies in the central and eastern regions will implement key restrictions on companies, vehicles and individuals registered in those areas.

Aren't they fined for driving on the road? They can fine people. The company can get in touch with the local Liushenmen and highway management departments in places where they can influence. As long as these cars pass through the area, they will be fined if they are caught. "

Faced with such blatantly arrogant behavior, Li Zehua never tolerates it. If you want to die, I will bury you.

You are bragging in your local area, you think you are great, but if you are great, don’t show up.

By now Xie Bin had understood, and he circled a lot of cities and counties on the map, just in time to block certain areas from all directions.

"Chairman, do you think these areas are enough?"

"The Public Relations Department will cooperate with you. In a word, those who bully the market and attempt to use drastic measures against the company will be punished as soon as they show their heads!
Remember, the strike must be fast, hard and accurate!

For those who are willing to surrender, we must adopt differentiation strategies in a timely manner. The company has a huge demand for transportation resources at this stage, so it would be best if we could recruit them.

Those who want money can pay and leave, and those who don’t want money can also set up a subsidiary company, give shares, and use their special influence in the local area to escort the company’s business development! ”

With these three moves, the fate that certain logistics companies will face can be imagined. No matter how powerful they are, can they be more powerful than the big brother who runs a gas station?
The number of vehicles shipped by Qingyuntongda to the southwest, including those affiliated with and cooperating under contractual agreements, often number in the thousands or even tens of thousands. These are heavy-duty transport trucks.

Filling up the gas tank costs at least 1,800 yuan, right?

With so many cars every day, the accumulated amount is not a small amount. The gas station owner is the real boss in the local area. A few small Karamis in the logistics industry are not enough.

"In addition, the purchase of agricultural and sideline products should also be done in the same way. For the time being, we will ignore the middlemen and the monopolists of the wholesale market.

If the price is right, we can also purchase some special fruits and vegetables from them. If they are transported from other areas, the same principle applies: sell them if the price is right.

If there is malicious competition or even threats to the personal safety of Qingyun employees, it must be reported and dealt with in a timely manner!

Anyone who dares to show up will be killed if found!"

Rural areas, agriculture, and farmers' income-generating plans are almost the foundation of the entire Qingyun Group's development in China. If this trump card is lost, the future development and growth of other businesses may very likely attract attention.

However, when the interests of tens of millions or even hundreds of millions of people are involved, the dominant power will be voluntarily handed over to the higher authorities in the later stage, contributing a steady stream of profits every year.

As a collective decision-making group, it is difficult to make up their minds to deal with and dismember the Qingyun system.

After all, the latter has always been law-abiding and doesn't hook up with outsiders. Can't they have fun within the rules?

In order to realize this plan, the two stubborn obstacles of vegetable vendors and logistics industry will have to be removed sooner or later.

The Qingyun Group still does not have enough influence, and it does not have that much money for the time being. It wants to deal with millions of practitioners in two industries at the same time, but it is unable to do so.

Therefore, the best option is to divide and disintegrate them, win over the middle and lower classes to work for our own benefit, and isolate the very few resource allocators.

Anyone who stands in the way will die. Either they will be eliminated, or everyone will join hands to eat the meat together. In short, the Qingyun faction will not give in.

"Chairman, would you like to take a look at the meeting invitation from the Yuqing Supply and Marketing Cooperative?"

Xie Bin arranged for someone to sort out the meeting minutes. After personally reviewing them, he found no problems and then turned around to continue asking for instructions.

"I won't go. Time is too tight. Xingcheng will have an internal communication meeting the day after tomorrow morning. I must be there early."

Li Zehua waved his hand and prepared to leave, "You can attend on my behalf."

"Okay, good night, Chairman. Take care."

Xie Bin followed him to the door with a smile on his face, and even blocked Guo Xinyi's way. Zhang Tao, who was following behind him, looked at him suspiciously but didn't take him seriously.

After he left, Xie Bin secretly asked his assistant to bring a box. It looked quite heavy, and the assistant had to use all his strength to move it.

"what is this?"

Guo Xinyi curiously opened it and took a look, "Hiss~ When did you switch to selling red envelopes?"

A large cardboard box is filled to the brim with enough stuff to fit in a large refrigerator.

And now, there are stacks of red envelopes inside, which are bulging and obviously not empty.

Xie Bin lowered his voice and said, "Everyone knows that the chairman's family is having a wedding. This is a small token of our gratitude. Director Guo, please deliver it on our behalf on the day of the wedding."

"this?"

“Don’t worry, it’s all voluntary!

According to the company's old rules, each person below can get 50/100 yuan, and for those above the team leader, the maximum is 1000 yuan. It's a token of my appreciation. All of them have their names written on them, and there are more than 5000 letters in total.

Please promise me that arrangements have been made for the other regions, and you can't let the Southwest Region hold you back, right?"

Xie Bin made a gesture of "please, please, he must help his brother". Guo Xinyi hesitated again and again, wanting to refuse, but didn't know how to say it.

After all, he is the vice president of a first-level department in the company and has a bright future. Even for his future promotion, he will need the approval of the Human Resources Department.

He asked with a slight hesitation, "Is there one in every region?"

Xie Bin patted his chest and promised, "Of course, how dare I lie to you."

"Well, okay then."

Guo Xinyi thought to himself that he would have to tell his boss later... (End of this chapter)