Chapter 314: New Year's Eve

“Who says that e-commerce online shopping platforms must be rivals?”

Li Zehua thought to himself, "When WeChat and Douyin are launched in the future, we will directly open the WeChat business channels and Douyin Mall to JD.com and Pinxixi.

Wouldn't it be nice to just collect the channel fee without doing anything? 0.6% to 2% of the single transaction amount, plus the commission of micropayment, based on the historical total sales of JD.com and the enhanced version of Pinxixi.

Taking into account overseas promotion channels, advertising, traffic support and the like, it is no problem for these two companies to make a net profit of 30 to 50 billion yuan a year.

The most important thing is that there is not a penny of extra cost. Take-out, express delivery, group buying, and gaming business can all be arranged. We strive to make WeChat and Douyin an open platform to the society.

They do not engage in any miscellaneous businesses other than their main business. One focuses on instant messaging software, the other focuses on short video content, and Panda Glory Electronics is the core.

This is a galactic-level moat, no one can cross it!"

The future is the future, and present things are still a bit tricky. For example, Lianxiang’s actions are not limited to these. Lianxiang’s agents previously signed contracts with Pinxixi e-commerce.

They were all warned to remove their products from Pinxixi as soon as possible. Some component manufacturers involved in the group buying business also sent notices to terminate cooperation.

Manufacturers have no choice. Even if they lose Pinxixi’s sales channels, they can still live a comfortable life. But if they lose Lianxiang’s centralized purchasing share, that would be a matter of life and death.

Take memory stick manufacturers as an example. There are a lot of them. The manufacturers of memory sticks don’t even have to think about it. They just remove their products from the shelves and close their stores on the day they receive the notice.

The few domestic companies that remain do not have much market share because their technology does not meet the standards, so their stay or not will not affect the overall situation.

But what they didn't expect was that Pinxixi recorded everything in a small notebook, and those who left were gone forever.

Because Qingyun Group has no plans to continue cooperating with these companies. Once they are on the corporate blacklist, how can they come back?

Sure, next time you sign the contract, you can take some money first, and then increase the commission and deposit. Who told you to break your promise before?
If you think it’s too much, you can just not come. It’s not like Pinxixi is begging you to come back.

As for those that remain, they are all screened. If there are companies that are determined and willing to invest in independent research and development, Qingyun will send people to contact them and invest if they are suitable.

Not only the storage companies, but the entire industrial chain have been approached by people from Qingyun Group.

Do you still remember the more than 20 billion RMB that Bank of China forced to be transferred to the account and turned into real loans? In addition to setting up an employee investment fund in Shanghai and Shenzhen, the remaining 90% was set aside separately.

Establish a dedicated Qingyun Technology Investment Foundation.

Its core purpose is only one, which is to invest in all domestic technology companies that can fill gaps and help them achieve key technological breakthroughs in a certain industry.

As for Zhongxin, I'm sorry, throwing more than 20 billion into it won't even make a splash. It's better to wait for the Roewe series to be developed and get tens of millions of mobile phone orders every year. That will be more practical than anything else.

Even if one wants to invest money, it can only be done through an absolutely confidential foundation, and it would be best if someone who seems to have no connection with the Qingyun Group is recommended to hold the shares on one's behalf.

This was his original intention in setting up the Bitcoin trading website, so that he could use these funds that are difficult to track in the future to support those companies that are targeted by the squids.

Zhongxin and Zhongxing are the two companies that have been shortlisted, and more companies will be added to the list later. In short, whichever company the United States sanctions, this fearless foundation will rush to support.

The main point is that he is stubborn and not afraid of death. Anyway, the members of the management team of this foundation have no intention of leaving the country in this lifetime, so I don't believe that those people dare to rush into the country and mess around.

Maybe after many years, the foundation will publish a special article to thank the United States, because there is no need to fish in the ocean to find out which company has strong technology, just check the sanctions list regularly...

"Fortunately, there are not many organizations like Taishan Sect, and their influence on other industries is not enough. Otherwise, we would not be able to do any business like the digital product ban on Pinxixi."

Back at Qingyun Yanjing headquarters, Yang Zhichao, who was still in charge of the situation, was very annoyed, but there was nothing he could do.

"Okay, less talk is better than anything else."

Li Zehua casually picked up the report on the table and shook his head at Liu Fugen, saying, "You are too petty. North China is such a large area, and this is the most important Spring Festival promotion.

The event expenses were only 1500 million, and the advertising expenses were only 800 million. How much would it cost if we add one more dollar?
If the news got out, people would think the group was crazy and couldn’t even approve a small amount of funding.”

Liu Fugen accepted the criticism obediently, then saw Li Zehua wave his hand and write down a number. He leaned over to take a look and was stunned.

"5000?!!!"

Yang Zhichao was frightened, and it took him a long time to come back to his senses, "Boss, did you write it wrong?

Just the North China region was approved for 5000 million, and with seven regions across the country, plus other businesses, wouldn't it cost to million for the New Year? "

"Four or five hundred million? Do you think the company is just making a small effort to prepare for this Spring Festival event?"

Li Zehua sneered, "The group now has more than 160,000 people. By the time of the New Year, we will have a conservative estimate of 180,000 people. Have you ever thought about how much you want with triple the salary?

Even if we leave aside non-essential on-duty personnel, there are still nearly 2 people on duty during the Spring Festival. The additional expenditure for each person is yuan, which is more than million yuan.

Is the company spending so much money just to vent its anger?

To be honest, in just the past few days, the company has placed advance orders with all major cooperating manufacturers, basically locking in the production capacity of all best-selling models before the Spring Festival, and will terminate cooperation if no orders are given.

Urgent negotiations are currently underway, and many second-tier manufacturers have agreed to cooperate. First-tier manufacturers are weighing the pros and cons, but the problem is not very serious.

This time, I will strike a heavy blow to all the channel dealers, directly intercepting most of the potential customers in rural areas and denying them the possibility of going to the city to consume!"

He was in Yanjing, but he remotely directed the Shanghai headquarters through video conferencing. In principle, no one, including all the senior executives, rejected this resolution.

The traditional Chinese New Year is a time for family reunions. All the young working people who have been busy working outside for a whole year return to their hometowns, bringing joy to them!

It also brings back the annual consumption carnival week to rural areas. Parents who have worked hard for a year in their hometown should buy them some new clothes, right?
Shouldn’t the children left behind in their hometown buy some delicious food?
In addition, those who have some spare money may renovate their houses and purchase some inexpensive and necessary furniture and appliances.

Most working people in this era will not shop online directly, because they do not have the necessary Internet equipment and they have limited time at home and cannot wait for the courier to deliver the goods to their door.

Usually, they buy things and take them home when they go to a town or county, or when they get off the train and pass through a prefecture-level city.

This time, Pinxixi was well prepared. In addition to the essential warm clothing and warm appliances for winter, it also prepared a large number of low-priced and above-standard home appliances in advance.

For example, a big-back TV, a small-sized LCD TV, a washing machine that is outdated but functional, and the latest model washing machine with general functions such as automatic drying (relatively low price).

As well as geothermal furnaces for heating, these products are mainly characterized by low price, good quality, and sufficient functions. Necessary demand is the decisive factor and price is the core competitiveness.

Don't expect most workers to spend thousands or tens of thousands of dollars to buy big items for their homes, such as 40-50-inch LCD TVs and the latest air conditioners.

This is not realistic, because in 09 the average basic salary for an average person was only 1500 to yuan, plus more than overtime hours, an adult worker only earned about yuan.

According to the habit of saving in advance before the Chinese New Year, it is usually three months' salary, and the rest has been sent back home long ago. In addition, during the Chinese New Year, some money must be prepared for giving out red envelopes, buying New Year's goods, and preparing gifts.

Therefore, the price of this large item should preferably be set within 2000 yuan, and it should be what the family most urgently needs, such as a family that has not had a television or a telephone for a long time.

During the Chinese New Year, you might grit your teeth and make an impulse purchase at Pinduoduo’s big promotion.

For these products, Pinxixi arranged more than 600 people to repeatedly check with the manufacturers, and almost all employees of the group participated in the questionnaire survey.

99% of these people come from remote and backward areas, and their choices almost represent the choices of the vast majority of Chinese people.

Even though their wages are more than one or two times higher than those of ordinary workers, the frugal habits formed over a long period of time will not be easily changed.

If you don’t believe it, just look at the home appliances and furniture purchased in the 00s and you will understand that everyone was thinking about solving the problem of whether or not they had them first, and they were pursuing durability rather than a bunch of fancy functions.

This is one of the reasons why Pinxixi has contacted a large number of second-tier manufacturers. The products they offer have low ex-factory prices, and the labor and materials used are also not bad. Most importantly, they are close to the sales locations.

The product has a certain degree of popularity in the local area, so there is no need for salesmen to go to great lengths to promote it, and it also saves transportation and storage costs to a great extent.

The first-tier large manufacturers mainly purchase best-selling combinations, which are prepared for wealthy people living in rural areas. These people represent another consumer group.

They have passed the stage of pursuing whether or not they have something, and are now a group that has clear requirements for product brand, quality, function, and appearance, and pursues quality of life without caring about price.

Pinduoduo wants to be on the front line in towns and villages, intercepting this large consumer group in the suburbs, and prevent them from entering the cities for consumption.

In addition to home appliances, daily necessities were also fully prepared this time, utilizing the previously established rural material procurement channels, fresh fruits, high-end sugars, and miscellaneous New Year gifts.

We have stocked up everything in advance and signed agreements with manufacturers. Many small products can be returned if they are not sold out. What is there to worry about?
Now that the product is ready, all that remains is promotion, sales, and transportation channels.

Li Zehua didn't want to fail at the critical moment, so Wu Yibin was exhausted this time regarding publicity.

He never thought that such a high-end Internet company that easily raised hundreds of millions of dollars would actually target rural areas for its first national promotion.

You read that right. They gave up all those high-profile celebrities and only looked for household names in the province, such as hosts, and focused on cost-effectiveness.

The places where advertisements are placed are not satellite channels, but economic channels, life channels, and even radio stations in every prefecture-level city and news stations in counties.

The main feature is a loop, repeated bombardment, and the kind of crude production that is played dozens of times a day. The effect of the filming is good enough. Wu Yibin almost committed suicide on the spot after watching it. For example, there are more than a dozen sets of advertisements targeting Li Zehua’s hometown of Hunan Province. The most famous ones are of course the hosts Wang and He, plus Dazhen’s ordinary plastic hair.

The most outrageous thing is that a prefecture-level city is brainwashing people with a special dialect. Don’t worry about shopping during the New Year, Pinxixi is here to help.

To buy home appliances, go to Pinxixi.

For big purchases of New Year supplies, Pinxixi has everything you need. Below are a bunch of Pinxixi store addresses and contact numbers.

Newspapers are being swept up in an all-out sweep. National newspapers charge too high a price, while city-level newspapers can offer an advertising space for just a few thousand yuan.

In addition, we can also put advertisements on the walls of rented rural residential houses. As long as there is space around national, provincial and county roads, we can paint them. It is not expensive, and only a hundred yuan can be used for a whole year.

……

"Damn it, when are you going back for Chinese New Year? We have decided to stop accepting orders on the 13th of the 12th lunar month, and take a break after finishing all the orders on hand on the 15th. Aren't you jealous?
Unlike you, even if cross-regional delivery stops, you still have to deliver within the city. Although you make a lot of money, it’s not as comfortable as going home to hug your wife and children.”

At the Yangcheng Suburban Yunda Station, Zhang Xiaosi, a courier who had just returned from delivering the goods, shouted to the courier who was packing and sorting the parcels at the Fengniao Station next door.

It's said that it's comfortable to go home, but in reality it's really sour. Who doesn't want to make more money?
The courier nearby who had supernatural powers heard it and sneered, "It's better to hug your wife at home than to hug money here."

"Hehe, what if you don't have a wife and can't make any money?"

"Then go home and eat yourself."

"Haha."

Not only are these two stores close to each other, the sites of Tongda and JD.com are also located on this street, and some of them even share one storefront to save costs.

However, apart from JD.com and Fengniao, other express delivery companies are not responsible for delivery within the city.

There are only some expedited items and insurance policy items that require them to be delivered temporarily. After the establishment of Hummingbird, the number of people at their grassroots stations has always been small, and they only symbolically place two or three couriers.

Every day, I drive trucks and vans to and from the distribution center to pick up and deliver goods.

The person Zhang Xiaosi was questioning was from the same hometown as him. Although there was still more than a month before the Chinese New Year, it was well known that buying a ticket to go back home had always been a big problem.

Fellow villager Zhang Qiangmin, who was bending over to count the packages, did not even turn his head and said, "It's the New Year, it's still early, I think it's the tenth day of the lunar calendar."

"It's getting late. Every year at this time, we have to queue up to buy tickets..."

Zhang Xiaosi quickly reacted, "Isn't it the tenth day of the first lunar month? Doesn't that mean we have to go to work during the New Year?"

Just very confused.

He knew that Hummingbird's salesmen were very busy, but he never thought they would be this busy?

But then I thought, that’s not right. Businesses are also closed during the Chinese New Year, so who are they delivering the goods to?
As for taking a holiday early, I didn't think about it at all. As I said before, the period before the New Year is the busiest time, so how could I leave early?

Zhang Qiangmin loaded the packages he had counted one by one into the car, and when he had some free time, he responded, "It's not the tenth day of the first lunar month, it's the tenth day of the twelfth lunar month."

Zhang Xiaosi opened his mouth wide, "Ah? Earlier than our holiday? If you leave, who will deliver the goods?"

The rider who happened to be riding an electric donkey back to eat laughed and said, "We do it."

Unfortunately, these people are all starving ghosts reincarnated, and they do things the same way. They sneak into the station, pick up the transit takeaway order and run away, without giving you a chance to chat at all.

This is an industrial area. The Chimei site and the Hummingbird site are together. There are six storefronts, and the second floor is also rented out as an office area.

From time to time, Qingyun employees came and left in a hurry.

The couriers from other companies were completely confused and now had no goods to deliver, so they just waited on the side and chatted with each other.

It was not until Zhang Qiangmin loaded a truck full of express parcels, went to the store to find the dispatcher to sign the order, and then handed it over to the Yuantong courier who had been waiting for a long time to take it away.

During the break, he counted the orders sent out today and said, "It's not an early holiday. I still have work to do when I go back."

"I have to work when I get home. Have you found a high-paying part-time job? No, where else can you find a place that pays more than Hummingbird?"

"Who said there isn't one? Isn't Pinxixi one?"

Zhang Qiangmin filled the data into the report. Every time he did this, he was always meticulous, for fear of being fined for filling in the data incorrectly and then being excluded from site optimization.

After all, for someone who has not even graduated from junior high school, there is no place to earn more than Hummingbird.

After checking everything, he breathed a sigh of relief and walked to the door of Yunda, lighting a cigarette, "You know the situation in the county.

There are a few towns next door that are doing pretty well. This time, the head office sent a notice saying that there are not enough people during the New Year and they want to transfer some people back from the city to help Pinxixi.

The salary was three times higher. I thought that I could work anywhere anyway, and if I went back early, I could help my family, so I signed up. I just received the notice this morning and will be the first batch to go back. "

While he was talking, the couriers around him pricked up their ears to listen.

Zhang Xiaosi's eyes almost popped out with envy, "There's also a special car to pick you up?"

"Of course not. We'll send them all the way to the county, and then report to the nearest Pinduoduo store. I heard they'll be busy until the sixth day of the Lunar New Year, and then they'll come back with the car."

"That's not right. Isn't Pinxixi a place for selling things? What can you do there?"

"It's still delivery. We deliver it to whoever buys the goods."

"Fuck, so cool? And triple the salary?"

Zhang Xiaosi's eyes rolled. The young man was very smart. He came over and took out a cigarette from his pocket, and handed it to him with a flattering look:

"Brother Qiangmin, can you tell me if I can arrange a delivery job for you during this time when I'm home?

Not only can I drive a van, I can also drive a small truck and a small three-wheeled delivery vehicle."

Others have now realized that the logistics and express delivery industry will take holidays early every year, and including the New Year holidays, there is generally a 20-day idle period.

When they heard about this good news, they came up to ask if there was a chance to send goods to Pinxixi.

What’s the point of talking about being able to make money? They know very well how good the welfare benefits of the Qingyun system are.

It is because of the employment agreement between the Tongda Group and the Qingyun Group that they are not allowed to poach employees from each other, otherwise these people would have jumped to Hummingbird long ago.

If they can get a part-time job for 20 days when they go home and make some extra money out of thin air, these people would wake up laughing in their dreams.

Zhang Qiangmin shook his head repeatedly, "Don't ask me about this. It's not up to me to decide whether to hire someone or not."

"Yes, why not?"

The stationmaster, who happened to be out, saw a group of people gathered here, came up to listen, and smiled, "I was just about to tell you, I have already informed your superiors.

Anyone who is willing to work part-time during the Spring Festival can go to the Hummingbird Crowdsourcing Office upstairs to sign up today. All labor income will be paid by your company as additional commission after the Spring Festival. "

When these people heard this, their eyes lit up, "Is there such a good thing?"

“There are so many good things. You don’t have to buy tickets. As long as you decide to take part-time work, the head office will send a car to pick you up.

But let me be frank with you, if anyone does not work part-time as a deliveryman for Pinxixi, the transportation fee will be deducted from their salary later."

After hearing a series of benefits, everyone hurried upstairs, fearing that they would be too late and there would be no seats.

"Only a fool would not earn three times the salary, so don't worry."

The webmaster couldn't help but laugh and shook his head, "They are a bunch of people who value money over their lives. They don't even plan to take a break during the New Year.

But who would complain about having too much money? "

Just like the Tongda Group, its interests are highly tied to Qingyun.

This time, by cooperating with Hummingbird Crowdsourcing in a part-time manner, you can also earn extra labor dispatch fees from it. Why not do it?

(End of this chapter)